Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes

In the context of global communication, "traditional" medias are losing their monopoly on public discourse because of the breakthrough of many alternative mechanisms of public expression. Public communication and the public deliberation that accompanies democracies are now dependent on the...

Full description

Saved in:
Bibliographic Details
Main Authors: Marc-François Bernier, François Demers, Alain Lavigne, Charles Moumouni, Thierry Watine
Format: Article
Language:fra
Published: Université Laval 2011-10-01
Series:Communication
Subjects:
Online Access:https://journals.openedition.org/communication/2465
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1841553270616621056
author Marc-François Bernier
François Demers
Alain Lavigne
Charles Moumouni
Thierry Watine
author_facet Marc-François Bernier
François Demers
Alain Lavigne
Charles Moumouni
Thierry Watine
author_sort Marc-François Bernier
collection DOAJ
description In the context of global communication, "traditional" medias are losing their monopoly on public discourse because of the breakthrough of many alternative mechanisms of public expression. Public communication and the public deliberation that accompanies democracies are now dependent on the possibilities and constraints offered by this new and expanding mix of cross media. Pratiques novatrices en communication publique (PNCP), a team of researchers at Laval University is currently conducting an empirical research on that specific question by examining the behaviour of a sample of public, private and associative organizations in matters of communication strategies.
format Article
id doaj-art-f978deab4dd248ab80c99490ceb0ca34
institution Kabale University
issn 1189-3788
1920-7344
language fra
publishDate 2011-10-01
publisher Université Laval
record_format Article
series Communication
spelling doaj-art-f978deab4dd248ab80c99490ceb0ca342025-01-09T11:27:25ZfraUniversité LavalCommunication1189-37881920-73442011-10-0129110.4000/communication.2465 Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistesMarc-François BernierFrançois DemersAlain LavigneCharles MoumouniThierry WatineIn the context of global communication, "traditional" medias are losing their monopoly on public discourse because of the breakthrough of many alternative mechanisms of public expression. Public communication and the public deliberation that accompanies democracies are now dependent on the possibilities and constraints offered by this new and expanding mix of cross media. Pratiques novatrices en communication publique (PNCP), a team of researchers at Laval University is currently conducting an empirical research on that specific question by examining the behaviour of a sample of public, private and associative organizations in matters of communication strategies.https://journals.openedition.org/communication/2465mediacross mediapublic organisationprivate organisationassociative organisationcommunication strategy
spellingShingle Marc-François Bernier
François Demers
Alain Lavigne
Charles Moumouni
Thierry Watine
 Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes
Communication
media
cross media
public organisation
private organisation
associative organisation
communication strategy
title  Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes
title_full  Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes
title_fullStr  Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes
title_full_unstemmed  Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes
title_short  Les nouvelles stratégies de communication des organisations publiques, privées et associatives par rapport au déclin des médias généralistes
title_sort les nouvelles strategies de communication des organisations publiques privees et associatives par rapport au declin des medias generalistes
topic media
cross media
public organisation
private organisation
associative organisation
communication strategy
url https://journals.openedition.org/communication/2465
work_keys_str_mv AT marcfrancoisbernier lesnouvellesstrategiesdecommunicationdesorganisationspubliquespriveesetassociativesparrapportaudeclindesmediasgeneralistes
AT francoisdemers lesnouvellesstrategiesdecommunicationdesorganisationspubliquespriveesetassociativesparrapportaudeclindesmediasgeneralistes
AT alainlavigne lesnouvellesstrategiesdecommunicationdesorganisationspubliquespriveesetassociativesparrapportaudeclindesmediasgeneralistes
AT charlesmoumouni lesnouvellesstrategiesdecommunicationdesorganisationspubliquespriveesetassociativesparrapportaudeclindesmediasgeneralistes
AT thierrywatine lesnouvellesstrategiesdecommunicationdesorganisationspubliquespriveesetassociativesparrapportaudeclindesmediasgeneralistes