THE INFLUENCE OF CORPORATE REPUTATION AND MARKET COMPETITION ON COMPANY’S GROSS PROFIT
To have a profitable business you have to make a big effort. There are two important things that can influence the profitability of a company: the rivalry among stakeholders or market competition and an important intangible asset, corporate reputation. In this paper I will develop a study about how...
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          | Main Author: | |
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| Format: | Article | 
| Language: | English | 
| Published: | Nicolae Titulescu University Publishing House
    
        2013-05-01 | 
| Series: | Challenges of the Knowledge Society | 
| Subjects: | |
| Online Access: | http://cks.univnt.ro/uploads/cks_2013_articles/index.php?dir=2_Economic_Sciences%2F&download=cks_2013_economy_art_011.pdf | 
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