The competitiveness of Romagna wineries. An exploratory analysis of the impact of different strategic approaches on business performance
This paper proposes an exploratory study of the competitiveness of Romagna wineries. A double approach has been adopted to analyse it, as both Porter’s Theory of Competitive Advantage and Barney’s Resource-based Theory have been considered. The final purposes are to uncover which categories of resou...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Firenze University Press
2023-12-01
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| Series: | Wine Economics and Policy |
| Subjects: | |
| Online Access: | https://oaj.fupress.net/index.php/wep/article/view/12025 |
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