THE IMPACT OF PERCEIVED SERVICE QUALITY ON CLIENT SATISFACTION AND RETENTION IN FITNESS CENTERS: A STRUCTURAL EQUATION MODELING APPROACH
This study investigates the impact of perceived service quality on client satisfaction and retention in Romanian fitness centers, utilizing a comprehensive dataset of 2,900 participants collected through stratified sampling. Employing Structural Equation Modeling (SEM), the resea...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
ALTIUS ACADEMY Foundation - Faculty of Physical Education and Sports
2024-12-01
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| Series: | Sport şi Societate |
| Subjects: | |
| Online Access: | https://www.sportsisocietate.ro/articol/684 |
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