Les publics d’une stratégie

The advent of digital computing and the internet has highlighted revealed structural weaknesses in the economics of journalism and increased competition for the attention of audiences. The author conducted a discourse analysis of the institutional and public positions of the Canadian media and commu...

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Main Author: Arnaud Anciaux
Format: Article
Language:fra
Published: Université Laval 2016-01-01
Series:Communication
Subjects:
Online Access:https://journals.openedition.org/communication/6025
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author Arnaud Anciaux
author_facet Arnaud Anciaux
author_sort Arnaud Anciaux
collection DOAJ
description The advent of digital computing and the internet has highlighted revealed structural weaknesses in the economics of journalism and increased competition for the attention of audiences. The author conducted a discourse analysis of the institutional and public positions of the Canadian media and communications group Quebecor and also interviewed some of its employees in 2011 and 2012. The aim was to understand how the organization and its staff come to consider their audiences primarily as a set of consumers.
format Article
id doaj-art-e18887d2d3de4a80a3c06d9e2336826b
institution Kabale University
issn 1189-3788
1920-7344
language fra
publishDate 2016-01-01
publisher Université Laval
record_format Article
series Communication
spelling doaj-art-e18887d2d3de4a80a3c06d9e2336826b2025-01-09T11:27:02ZfraUniversité LavalCommunication1189-37881920-73442016-01-0133210.4000/communication.6025Les publics d’une stratégieArnaud AnciauxThe advent of digital computing and the internet has highlighted revealed structural weaknesses in the economics of journalism and increased competition for the attention of audiences. The author conducted a discourse analysis of the institutional and public positions of the Canadian media and communications group Quebecor and also interviewed some of its employees in 2011 and 2012. The aim was to understand how the organization and its staff come to consider their audiences primarily as a set of consumers.https://journals.openedition.org/communication/6025journalismeconomicsQuebecinternetQuebecor
spellingShingle Arnaud Anciaux
Les publics d’une stratégie
Communication
journalism
economics
Quebec
internet
Quebecor
title Les publics d’une stratégie
title_full Les publics d’une stratégie
title_fullStr Les publics d’une stratégie
title_full_unstemmed Les publics d’une stratégie
title_short Les publics d’une stratégie
title_sort les publics d une strategie
topic journalism
economics
Quebec
internet
Quebecor
url https://journals.openedition.org/communication/6025
work_keys_str_mv AT arnaudanciaux lespublicsdunestrategie