Online Shopping Behavior in Case of Apparel Product: Comparative Analysis between Japanese and Chinese University Students
With the increasing popularity of the EC (e-commerce) market, more and more consumers' consumption approaches have shifted from physical stores to online shopping. Due to the different popularity of networks in various countries, there are also differences in the products and frequencies of onl...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Editura ASE
2019-10-01
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| Series: | Revista de Management Comparat International |
| Subjects: | |
| Online Access: | https://www.rmci.ase.ro/no20vol4/05.pdf |
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