Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral
Digitalisation has redefined both media events and monarchical communication by enabling the diverse and critical participation of journalists and citizens. Media events that were once dominated by official narratives are now subject to multiple real-time transformations, with competing storylines e...
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| Format: | Article |
| Language: | English |
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MDPI AG
2024-10-01
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| Series: | Journalism and Media |
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| Online Access: | https://www.mdpi.com/2673-5172/5/4/98 |
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| _version_ | 1846104104854618112 |
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| author | Marta Martín-Llaguno Marián Navarro-Beltrá Rosa Berganza Lucía García-Almarcha |
| author_facet | Marta Martín-Llaguno Marián Navarro-Beltrá Rosa Berganza Lucía García-Almarcha |
| author_sort | Marta Martín-Llaguno |
| collection | DOAJ |
| description | Digitalisation has redefined both media events and monarchical communication by enabling the diverse and critical participation of journalists and citizens. Media events that were once dominated by official narratives are now subject to multiple real-time transformations, with competing storylines emerging. This study examines the treatment of two monarchical figures (Queen Elizabeth II and King Juan Carlos I) during “the first major state funeral in the digital age” when the official invitation to Juan Carlos I generated a debate about his status and sparked curiosity about a potential photo. From an initial collection of 100,000 tweets and 1520 news articles, 187 pieces simultaneously mentioning both monarchs were selected and analysed to compare their treatment. In contrast to the British portrayal linked to professionalism and tradition, the Spanish media—and especially the social networks—immerse Juan Carlos I in controversy. A planned event in which strategic institutional messages were launched serves as an excuse for criticism and polarisation around the monarchy. This confirms that digitalisation has not only altered the way people access and participate but has also redefined the narratives of even the most traditional events. These transformations pose significant challenges to the image management of institutions such as the monarchy. |
| format | Article |
| id | doaj-art-d46534c4ab214ea5924a79b6a8c147e2 |
| institution | Kabale University |
| issn | 2673-5172 |
| language | English |
| publishDate | 2024-10-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Journalism and Media |
| spelling | doaj-art-d46534c4ab214ea5924a79b6a8c147e22024-12-27T14:34:08ZengMDPI AGJournalism and Media2673-51722024-10-01541571158910.3390/journalmedia5040098Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State FuneralMarta Martín-Llaguno0Marián Navarro-Beltrá1Rosa Berganza2Lucía García-Almarcha3Department of Communication and Social Psychology, University of Alicante, 03690 Alicante, SpainDepartment of Communication and Social Psychology, University of Alicante, 03690 Alicante, SpainDepartment of Communication Sciences and Sociology, Rey Juan Carlos University, 28943 Madrid, SpainDepartment of Communication and Social Psychology, University of Alicante, 03690 Alicante, SpainDigitalisation has redefined both media events and monarchical communication by enabling the diverse and critical participation of journalists and citizens. Media events that were once dominated by official narratives are now subject to multiple real-time transformations, with competing storylines emerging. This study examines the treatment of two monarchical figures (Queen Elizabeth II and King Juan Carlos I) during “the first major state funeral in the digital age” when the official invitation to Juan Carlos I generated a debate about his status and sparked curiosity about a potential photo. From an initial collection of 100,000 tweets and 1520 news articles, 187 pieces simultaneously mentioning both monarchs were selected and analysed to compare their treatment. In contrast to the British portrayal linked to professionalism and tradition, the Spanish media—and especially the social networks—immerse Juan Carlos I in controversy. A planned event in which strategic institutional messages were launched serves as an excuse for criticism and polarisation around the monarchy. This confirms that digitalisation has not only altered the way people access and participate but has also redefined the narratives of even the most traditional events. These transformations pose significant challenges to the image management of institutions such as the monarchy.https://www.mdpi.com/2673-5172/5/4/98accountabilitymedia eventmonarchytransmedia storiescoronationsscandals |
| spellingShingle | Marta Martín-Llaguno Marián Navarro-Beltrá Rosa Berganza Lucía García-Almarcha Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral Journalism and Media accountability media event monarchy transmedia stories coronations scandals |
| title | Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral |
| title_full | Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral |
| title_fullStr | Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral |
| title_full_unstemmed | Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral |
| title_short | Media Events in the Digital Age: Analysis of the Treatment of Elizabeth II and Juan Carlos I During the State Funeral |
| title_sort | media events in the digital age analysis of the treatment of elizabeth ii and juan carlos i during the state funeral |
| topic | accountability media event monarchy transmedia stories coronations scandals |
| url | https://www.mdpi.com/2673-5172/5/4/98 |
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