The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards
This study explores the culinary linguistic landscape of Kupang City, Indonesia, through an analysis of signboards in public spaces. Kupang, a multicultural and multilingual city, exhibits its diversity through the language choices on culinary signage, reflecting cultural identity, heritage, and mod...
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| Main Authors: | , , , , , , |
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| Format: | Article |
| Language: | English |
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Taylor & Francis Group
2025-12-01
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| Series: | Cogent Arts & Humanities |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311983.2025.2449735 |
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| author | Naniana N. Benu Budi A. Sudarmanto Tri Wahyuni Dian Susilastri Erlinda Rosita Amir Mahmud Sri Yono |
| author_facet | Naniana N. Benu Budi A. Sudarmanto Tri Wahyuni Dian Susilastri Erlinda Rosita Amir Mahmud Sri Yono |
| author_sort | Naniana N. Benu |
| collection | DOAJ |
| description | This study explores the culinary linguistic landscape of Kupang City, Indonesia, through an analysis of signboards in public spaces. Kupang, a multicultural and multilingual city, exhibits its diversity through the language choices on culinary signage, reflecting cultural identity, heritage, and modern influences. Using a qualitative approach, this research examines the linguistic of culinary signboards, focusing on language selection, cultural symbols, and visual design. Data were collected from 464 culinary signboards across various roads in Kupang. The findings reveal that while Indonesian dominates the signage, local and foreign languages also play significant roles in expressing authenticity and modernity. Culinary signboards function as cultural texts that connect the past and present, highlighting the interplay of tradition and globalization. This study contributes to the understanding of urban sociolinguistic dynamics and offers practical implications for preserving cultural diversity amidst modernization. |
| format | Article |
| id | doaj-art-d3f531d715d84fac9d40fdbca05496ee |
| institution | Kabale University |
| issn | 2331-1983 |
| language | English |
| publishDate | 2025-12-01 |
| publisher | Taylor & Francis Group |
| record_format | Article |
| series | Cogent Arts & Humanities |
| spelling | doaj-art-d3f531d715d84fac9d40fdbca05496ee2025-01-10T09:15:54ZengTaylor & Francis GroupCogent Arts & Humanities2331-19832025-12-0112110.1080/23311983.2025.2449735The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boardsNaniana N. Benu0Budi A. Sudarmanto1Tri Wahyuni2Dian Susilastri3Erlinda Rosita4Amir Mahmud5Sri YonoArtha Wacana Christian University, Kupang, IndonesiaThe National Research and Innovation Agency of Indonesia, Jakarta, IndonesiaThe National Research and Innovation Agency of Indonesia, Jakarta, IndonesiaThe National Research and Innovation Agency of Indonesia, Jakarta, IndonesiaThe National Research and Innovation Agency of Indonesia, Jakarta, IndonesiaThe National Research and Innovation Agency of Indonesia, Jakarta, IndonesiaThis study explores the culinary linguistic landscape of Kupang City, Indonesia, through an analysis of signboards in public spaces. Kupang, a multicultural and multilingual city, exhibits its diversity through the language choices on culinary signage, reflecting cultural identity, heritage, and modern influences. Using a qualitative approach, this research examines the linguistic of culinary signboards, focusing on language selection, cultural symbols, and visual design. Data were collected from 464 culinary signboards across various roads in Kupang. The findings reveal that while Indonesian dominates the signage, local and foreign languages also play significant roles in expressing authenticity and modernity. Culinary signboards function as cultural texts that connect the past and present, highlighting the interplay of tradition and globalization. This study contributes to the understanding of urban sociolinguistic dynamics and offers practical implications for preserving cultural diversity amidst modernization.https://www.tandfonline.com/doi/10.1080/23311983.2025.2449735Culinary signboardlinguistic landscapepublic spacelanguageidentitySociology & Social Policy |
| spellingShingle | Naniana N. Benu Budi A. Sudarmanto Tri Wahyuni Dian Susilastri Erlinda Rosita Amir Mahmud Sri Yono The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards Cogent Arts & Humanities Culinary signboard linguistic landscape public space language identity Sociology & Social Policy |
| title | The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards |
| title_full | The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards |
| title_fullStr | The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards |
| title_full_unstemmed | The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards |
| title_short | The culinary linguistic landscape of Kupang City, Indonesia: unraveling identity through sign boards |
| title_sort | culinary linguistic landscape of kupang city indonesia unraveling identity through sign boards |
| topic | Culinary signboard linguistic landscape public space language identity Sociology & Social Policy |
| url | https://www.tandfonline.com/doi/10.1080/23311983.2025.2449735 |
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