Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene
The visual perception of interior architecture plays a crucial role in real estate marketing, influencing the decisions of buyers, interior architects, and real estate agents. These professionals rely on personal assessments of space, often drawing from their experience of using décor to influence h...
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| Format: | Article |
| Language: | English |
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MDPI AG
2024-12-01
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| Series: | Buildings |
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| Online Access: | https://www.mdpi.com/2075-5309/15/1/48 |
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| author | Weronika Wlazły Agata Bonenberg |
| author_facet | Weronika Wlazły Agata Bonenberg |
| author_sort | Weronika Wlazły |
| collection | DOAJ |
| description | The visual perception of interior architecture plays a crucial role in real estate marketing, influencing the decisions of buyers, interior architects, and real estate agents. These professionals rely on personal assessments of space, often drawing from their experience of using décor to influence how interiors are perceived. While intuition may validate some approaches, this study explores an under-examined aspect of interior design using a mobile eye-tracking device. It investigates how decorative elements affect spatial perception and offers insights into how individuals visually engage with interior environments. By integrating décor into the analysis of interior architecture, this study broadens the traditional scope of the field, demonstrating how décor composition can modulate spatial perception using eye-tracking technology. Results show that effective styling can redirect attention from key architectural elements, sometimes causing them to be overlooked during the critical first moments of observation commonly known as the “first impression”. These findings have important implications for interior design practice and architectural education. |
| format | Article |
| id | doaj-art-d083ae2f47a141e68cfaea08c8cc2d2d |
| institution | Kabale University |
| issn | 2075-5309 |
| language | English |
| publishDate | 2024-12-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Buildings |
| spelling | doaj-art-d083ae2f47a141e68cfaea08c8cc2d2d2025-01-10T13:15:53ZengMDPI AGBuildings2075-53092024-12-011514810.3390/buildings15010048Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room SceneWeronika Wlazły0Agata Bonenberg1Faculty of Architecture, Poznan University of Technology, 61-131 Poznan, PolandFaculty of Architecture, Poznan University of Technology, 61-131 Poznan, PolandThe visual perception of interior architecture plays a crucial role in real estate marketing, influencing the decisions of buyers, interior architects, and real estate agents. These professionals rely on personal assessments of space, often drawing from their experience of using décor to influence how interiors are perceived. While intuition may validate some approaches, this study explores an under-examined aspect of interior design using a mobile eye-tracking device. It investigates how decorative elements affect spatial perception and offers insights into how individuals visually engage with interior environments. By integrating décor into the analysis of interior architecture, this study broadens the traditional scope of the field, demonstrating how décor composition can modulate spatial perception using eye-tracking technology. Results show that effective styling can redirect attention from key architectural elements, sometimes causing them to be overlooked during the critical first moments of observation commonly known as the “first impression”. These findings have important implications for interior design practice and architectural education.https://www.mdpi.com/2075-5309/15/1/48interior architectureinterior designhome stagingdécoreye-trackingeye movement |
| spellingShingle | Weronika Wlazły Agata Bonenberg Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene Buildings interior architecture interior design home staging décor eye-tracking eye movement |
| title | Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene |
| title_full | Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene |
| title_fullStr | Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene |
| title_full_unstemmed | Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene |
| title_short | Modulating Perception in Interior Architecture Through Décor: An Eye-Tracking Study of a Living Room Scene |
| title_sort | modulating perception in interior architecture through decor an eye tracking study of a living room scene |
| topic | interior architecture interior design home staging décor eye-tracking eye movement |
| url | https://www.mdpi.com/2075-5309/15/1/48 |
| work_keys_str_mv | AT weronikawlazły modulatingperceptionininteriorarchitecturethroughdecoraneyetrackingstudyofalivingroomscene AT agatabonenberg modulatingperceptionininteriorarchitecturethroughdecoraneyetrackingstudyofalivingroomscene |