Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia

This study examines how household perceptions of healthy broiler meat influence purchasing behavior in the Greater Jakarta Area. We surveyed 521 households using a multistage random sampling. Data analysis employed Multiple Indicators Multiple Causes models and ordered probit regression. Our key fin...

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Main Authors: Ening Ariningsih, Sumaryanto Sumaryanto, Mewa Ariani, Nyak Ilham, Eni Siti Rohaeni, Adang Agustian, Sri Hastuti Suhartini, Achsanah Hidayatina, Suharyon Suharyon, Dwi Priyanto, Dedi Sugandi, Thomas Agoes Soetiarso, Gontom Citoro Kifli, Mat Syukur, Handewi Purwati Saliem
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Cogent Food & Agriculture
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311932.2024.2380493
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author Ening Ariningsih
Sumaryanto Sumaryanto
Mewa Ariani
Nyak Ilham
Eni Siti Rohaeni
Adang Agustian
Sri Hastuti Suhartini
Achsanah Hidayatina
Suharyon Suharyon
Dwi Priyanto
Dedi Sugandi
Thomas Agoes Soetiarso
Gontom Citoro Kifli
Mat Syukur
Handewi Purwati Saliem
author_facet Ening Ariningsih
Sumaryanto Sumaryanto
Mewa Ariani
Nyak Ilham
Eni Siti Rohaeni
Adang Agustian
Sri Hastuti Suhartini
Achsanah Hidayatina
Suharyon Suharyon
Dwi Priyanto
Dedi Sugandi
Thomas Agoes Soetiarso
Gontom Citoro Kifli
Mat Syukur
Handewi Purwati Saliem
author_sort Ening Ariningsih
collection DOAJ
description This study examines how household perceptions of healthy broiler meat influence purchasing behavior in the Greater Jakarta Area. We surveyed 521 households using a multistage random sampling. Data analysis employed Multiple Indicators Multiple Causes models and ordered probit regression. Our key findings reveal that the majority of households fall within the medium perception category of healthy broiler meat. Purchasing practices align with perceptions, with households prioritizing healthier options when they perceive them as such. Furthermore, higher-income households are more likely to purchase healthier broiler meat. The dominance of wives in broiler meat purchase decisions suggests targeting women with educational initiatives that promote healthy food choices. This study highlights the importance of understanding household perceptions and purchasing practices toward healthy broiler meat, which can help support the development of healthy food products.
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series Cogent Food & Agriculture
spelling doaj-art-cf1cd67d62a24b25b79901ead4df1fb22024-12-13T09:52:52ZengTaylor & Francis GroupCogent Food & Agriculture2331-19322024-12-0110110.1080/23311932.2024.2380493Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, IndonesiaEning Ariningsih0Sumaryanto Sumaryanto1Mewa Ariani2Nyak Ilham3Eni Siti Rohaeni4Adang Agustian5Sri Hastuti Suhartini6Achsanah Hidayatina7Suharyon Suharyon8Dwi Priyanto9Dedi Sugandi10Thomas Agoes Soetiarso11Gontom Citoro Kifli12Mat Syukur13Handewi Purwati Saliem14Research Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Animal Husbandry, National Research and Innovation Agency, Bogor, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Cooperatives, Corporations and Community Economy, National Research and Innovation Agency, Jakarta, IndonesiaResearch Center for Behavioral and Circular Economics, National Research and Innovation Agency, Jakarta, IndonesiaThis study examines how household perceptions of healthy broiler meat influence purchasing behavior in the Greater Jakarta Area. We surveyed 521 households using a multistage random sampling. Data analysis employed Multiple Indicators Multiple Causes models and ordered probit regression. Our key findings reveal that the majority of households fall within the medium perception category of healthy broiler meat. Purchasing practices align with perceptions, with households prioritizing healthier options when they perceive them as such. Furthermore, higher-income households are more likely to purchase healthier broiler meat. The dominance of wives in broiler meat purchase decisions suggests targeting women with educational initiatives that promote healthy food choices. This study highlights the importance of understanding household perceptions and purchasing practices toward healthy broiler meat, which can help support the development of healthy food products.https://www.tandfonline.com/doi/10.1080/23311932.2024.2380493Broiler meatchicken meathouseholdperceptionsafetyurban
spellingShingle Ening Ariningsih
Sumaryanto Sumaryanto
Mewa Ariani
Nyak Ilham
Eni Siti Rohaeni
Adang Agustian
Sri Hastuti Suhartini
Achsanah Hidayatina
Suharyon Suharyon
Dwi Priyanto
Dedi Sugandi
Thomas Agoes Soetiarso
Gontom Citoro Kifli
Mat Syukur
Handewi Purwati Saliem
Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia
Cogent Food & Agriculture
Broiler meat
chicken meat
household
perception
safety
urban
title Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia
title_full Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia
title_fullStr Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia
title_full_unstemmed Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia
title_short Household perceptions of healthy broiler meat and their impacts on purchasing practices in the Greater Jakarta Area, Indonesia
title_sort household perceptions of healthy broiler meat and their impacts on purchasing practices in the greater jakarta area indonesia
topic Broiler meat
chicken meat
household
perception
safety
urban
url https://www.tandfonline.com/doi/10.1080/23311932.2024.2380493
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