Assessing the Value of Information in an Augmented Reality City Experience
Information is an experience good, meaning that its value emerges upon use and varies based on individual perceptions. Augmented reality (AR) is a technology designed to deliver immersive informational experiences. This study investigates the impact of AR on the perceived value of information by peo...
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| Format: | Article |
| Language: | English |
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MDPI AG
2024-12-01
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| Series: | Future Internet |
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| Online Access: | https://www.mdpi.com/1999-5903/16/12/448 |
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| author | Yonit Rusho Ganit Richter Daphne Ruth Raban |
| author_facet | Yonit Rusho Ganit Richter Daphne Ruth Raban |
| author_sort | Yonit Rusho |
| collection | DOAJ |
| description | Information is an experience good, meaning that its value emerges upon use and varies based on individual perceptions. Augmented reality (AR) is a technology designed to deliver immersive informational experiences. This study investigates the impact of AR on the perceived value of information by people experiencing information as consumers or producers. Using Google Maps, we developed an AR mobile map called Tour-It-Yourself (TIY) for city navigation. The TIY app facilitates content consumption and production around local points of interest engagingly and interactively. We discuss the development of the research tool and results from two user studies (N = 37 teenagers and N = 51 students, respectively). Further, we highlight the economic valuation aspect by examining the effects of AR on Willingness-to-Pay and Willingness-to-Accept payment for information. The results indicate a significant main effect of participant experience (consumer/producer) and AR technology on the perceived evaluation of information. Moreover, the addition of AR technology to information improves knowledge regarding points of interest for producers. These findings contribute to our understanding of how AR shapes information value perception and have implications for designing interactive location-based information systems, benefiting tourism, education, and business, as well as fostering a sense of belonging in cities. |
| format | Article |
| id | doaj-art-cd646b52ff3543f4b35ccfe5f00c43c9 |
| institution | Kabale University |
| issn | 1999-5903 |
| language | English |
| publishDate | 2024-12-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Future Internet |
| spelling | doaj-art-cd646b52ff3543f4b35ccfe5f00c43c92024-12-27T14:27:19ZengMDPI AGFuture Internet1999-59032024-12-01161244810.3390/fi16120448Assessing the Value of Information in an Augmented Reality City ExperienceYonit Rusho0Ganit Richter1Daphne Ruth Raban2Software Engineering Department, Shenkar College of Engineering and Design, Ramat Gan 5252626, IsraelInformation Systems Management Department, The College of Management Academic Studies, Rishon LeTsiyon 7570724, IsraelSchool of Business Administration, University of Haifa, Haifa 3498838, IsraelInformation is an experience good, meaning that its value emerges upon use and varies based on individual perceptions. Augmented reality (AR) is a technology designed to deliver immersive informational experiences. This study investigates the impact of AR on the perceived value of information by people experiencing information as consumers or producers. Using Google Maps, we developed an AR mobile map called Tour-It-Yourself (TIY) for city navigation. The TIY app facilitates content consumption and production around local points of interest engagingly and interactively. We discuss the development of the research tool and results from two user studies (N = 37 teenagers and N = 51 students, respectively). Further, we highlight the economic valuation aspect by examining the effects of AR on Willingness-to-Pay and Willingness-to-Accept payment for information. The results indicate a significant main effect of participant experience (consumer/producer) and AR technology on the perceived evaluation of information. Moreover, the addition of AR technology to information improves knowledge regarding points of interest for producers. These findings contribute to our understanding of how AR shapes information value perception and have implications for designing interactive location-based information systems, benefiting tourism, education, and business, as well as fostering a sense of belonging in cities.https://www.mdpi.com/1999-5903/16/12/448location-aware/contextual computinguser experience designvirtual/augmented realityvalue of informationsmart cities |
| spellingShingle | Yonit Rusho Ganit Richter Daphne Ruth Raban Assessing the Value of Information in an Augmented Reality City Experience Future Internet location-aware/contextual computing user experience design virtual/augmented reality value of information smart cities |
| title | Assessing the Value of Information in an Augmented Reality City Experience |
| title_full | Assessing the Value of Information in an Augmented Reality City Experience |
| title_fullStr | Assessing the Value of Information in an Augmented Reality City Experience |
| title_full_unstemmed | Assessing the Value of Information in an Augmented Reality City Experience |
| title_short | Assessing the Value of Information in an Augmented Reality City Experience |
| title_sort | assessing the value of information in an augmented reality city experience |
| topic | location-aware/contextual computing user experience design virtual/augmented reality value of information smart cities |
| url | https://www.mdpi.com/1999-5903/16/12/448 |
| work_keys_str_mv | AT yonitrusho assessingthevalueofinformationinanaugmentedrealitycityexperience AT ganitrichter assessingthevalueofinformationinanaugmentedrealitycityexperience AT daphneruthraban assessingthevalueofinformationinanaugmentedrealitycityexperience |