Tapping into Florida's Craft Beer Market: A Brewer's Guide to Consumer Purchasing and Consumption Habits in the Sunshine State

Tapping into Florida's Craft Beer Market: A Brewer's Guide to Consumer Purchasing and Consumption Habits in the Sunshine State

Florida’s craft beer industry has undergone explosive growth in the past decade, expanding sixfold from just 66 to 396 breweries, with an estimated economic impact of over $4 billion dollars in 2022. The craft beer sector is primarily small businesses that may lack large domestic breweries' re...

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Bibliographic Details
Main Authors: Meri Hambaryan, Glory Orivri, Nathan Palardy, John Lai, Bachir Kassas
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2025-01-01
Series:EDIS
Subjects:
craft beer
breweries
consumer behavior
brewing industry
beers
Online Access:https://journals.flvc.org/edis/article/view/135333
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