Bridging theory and practice: Performance management in SMEs – the Gun Collection experience
This study aims to analyze performance management practices at Gun Collection, a family-owned SME operating in the apparel retail and distribution sector, facing operational challenges and opportunities for growth in local markets. Using a case study approach, this research explores key elements o...
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| Main Authors: | Yusuf Ahmad Sudrajat, Trias Setiawati, Swastuti Amalia Putri, Adinda Pujakusuma, Mira Feby Setiana, Layalia Maharani, Qorri Aina Rosyada |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management
2025-08-01
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| Series: | Asian Management and Business Review |
| Subjects: | |
| Online Access: | https://journal.uii.ac.id/AMBR/article/view/38867 |
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