Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques

In the rapidly evolving digital healthcare market, ensuring both the activation of the market and the fulfillment of the product’s social role is essential. This study addresses the service quality of smart running applications by utilizing big data text mining techniques to bridge the gap between u...

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Main Authors: Jongho Kim, Jinwook Chung
Format: Article
Language:English
Published: MDPI AG 2024-11-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/19/4/162
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author Jongho Kim
Jinwook Chung
author_facet Jongho Kim
Jinwook Chung
author_sort Jongho Kim
collection DOAJ
description In the rapidly evolving digital healthcare market, ensuring both the activation of the market and the fulfillment of the product’s social role is essential. This study addresses the service quality of smart running applications by utilizing big data text mining techniques to bridge the gap between user experience and service quality in digital health applications. The research analyzed 264,330 app reviews through sentiment analysis and network analysis, focusing on key service dimensions such as system efficiency, functional fulfillment, system availability, and data privacy. The findings revealed that, while users highly value the functional benefits provided by these applications, there are significant concerns regarding system stability and data privacy. These insights underscore the importance of addressing technical and security issues to enhance user satisfaction and continuous application usage. This study demonstrates the potential of text mining methods in quantifying user experience, offering a robust framework for developing user-centered digital health services. The conclusions emphasize the need for continuous improvement in smart running applications to meet market demands and social expectations, contributing to the broader discourse on the integration of e-commerce and digital health.
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spelling doaj-art-c34ac4a122bd45bd906dda25e335034a2024-12-27T14:34:31ZengMDPI AGJournal of Theoretical and Applied Electronic Commerce Research0718-18762024-11-011943352336910.3390/jtaer19040162Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining TechniquesJongho Kim0Jinwook Chung1Department of Sports Science Convergence, College of Arts, Dongguk University, Seoul 04620, Republic of KoreaDepartment of Sports Science Convergence, College of Arts, Dongguk University, Seoul 04620, Republic of KoreaIn the rapidly evolving digital healthcare market, ensuring both the activation of the market and the fulfillment of the product’s social role is essential. This study addresses the service quality of smart running applications by utilizing big data text mining techniques to bridge the gap between user experience and service quality in digital health applications. The research analyzed 264,330 app reviews through sentiment analysis and network analysis, focusing on key service dimensions such as system efficiency, functional fulfillment, system availability, and data privacy. The findings revealed that, while users highly value the functional benefits provided by these applications, there are significant concerns regarding system stability and data privacy. These insights underscore the importance of addressing technical and security issues to enhance user satisfaction and continuous application usage. This study demonstrates the potential of text mining methods in quantifying user experience, offering a robust framework for developing user-centered digital health services. The conclusions emphasize the need for continuous improvement in smart running applications to meet market demands and social expectations, contributing to the broader discourse on the integration of e-commerce and digital health.https://www.mdpi.com/0718-1876/19/4/162big datatext miningdigital healthconsumer experiencesmart applicationsservice quality
spellingShingle Jongho Kim
Jinwook Chung
Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques
Journal of Theoretical and Applied Electronic Commerce Research
big data
text mining
digital health
consumer experience
smart applications
service quality
title Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques
title_full Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques
title_fullStr Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques
title_full_unstemmed Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques
title_short Analysis of Service Quality in Smart Running Applications Using Big Data Text Mining Techniques
title_sort analysis of service quality in smart running applications using big data text mining techniques
topic big data
text mining
digital health
consumer experience
smart applications
service quality
url https://www.mdpi.com/0718-1876/19/4/162
work_keys_str_mv AT jonghokim analysisofservicequalityinsmartrunningapplicationsusingbigdatatextminingtechniques
AT jinwookchung analysisofservicequalityinsmartrunningapplicationsusingbigdatatextminingtechniques