The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand

This study investigates the impact of Artificial Intelligence (AI) competency and design thinking skills on the innovative capacities of new-age entrepreneurs in Thailand, based on a sample of 187 students enrolled in business management and entrepreneurship programs. Utilizing Structural Equation M...

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Main Authors: Narinthon Imjai, Chawapong Nui-Suk, Berto Usman, Phiphop Somwethee, Somnuk Aujirapongpan
Format: Article
Language:English
Published: Elsevier 2024-11-01
Series:International Journal of Information Management Data Insights
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2667096824000909
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author Narinthon Imjai
Chawapong Nui-Suk
Berto Usman
Phiphop Somwethee
Somnuk Aujirapongpan
author_facet Narinthon Imjai
Chawapong Nui-Suk
Berto Usman
Phiphop Somwethee
Somnuk Aujirapongpan
author_sort Narinthon Imjai
collection DOAJ
description This study investigates the impact of Artificial Intelligence (AI) competency and design thinking skills on the innovative capacities of new-age entrepreneurs in Thailand, based on a sample of 187 students enrolled in business management and entrepreneurship programs. Utilizing Structural Equation Modeling (SEM) and factor analysis, the study evaluates how these competencies influence entrepreneurial innovation. The findings reveal that both AI competencies and design thinking skills significantly enhance the innovation capacity of entrepreneurs. The study underscores the importance of cultivating these skills to improve competitiveness and adaptability in the digital age. Moreover, it presents policy recommendations and necessary training initiatives to effectively integrate AI and design thinking into the entrepreneurial processes of new age entrepreneurs in Thailand. These strategic directions aim to equip them with the requisite skills to navigate evolving challenges within the business sector, thus preparing them for successful entrepreneurial endeavors in increasingly digital market environments.
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institution Kabale University
issn 2667-0968
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publishDate 2024-11-01
publisher Elsevier
record_format Article
series International Journal of Information Management Data Insights
spelling doaj-art-bf1e264eb0004da58cddfa3789d06ec92024-12-13T11:07:09ZengElsevierInternational Journal of Information Management Data Insights2667-09682024-11-0142100301The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in ThailandNarinthon Imjai0Chawapong Nui-Suk1Berto Usman2Phiphop Somwethee3Somnuk Aujirapongpan4Faculty of Management Science, Nakhon Si Thammarat Rajabhat University, Nakhon Si Thammarat, ThailandSchool of Accountancy and Finance, Walailak University, Nakhon Si Thammarat, ThailandFaculty of Economics and Business, University of Bengkulu, IndonesiaFaculty of Management Sciences, Phuket Rajabhat University, Phuket, ThailandFaculty of Management Science, Silpakorn University, Phetchaburi, Thailand; Corresponding author.This study investigates the impact of Artificial Intelligence (AI) competency and design thinking skills on the innovative capacities of new-age entrepreneurs in Thailand, based on a sample of 187 students enrolled in business management and entrepreneurship programs. Utilizing Structural Equation Modeling (SEM) and factor analysis, the study evaluates how these competencies influence entrepreneurial innovation. The findings reveal that both AI competencies and design thinking skills significantly enhance the innovation capacity of entrepreneurs. The study underscores the importance of cultivating these skills to improve competitiveness and adaptability in the digital age. Moreover, it presents policy recommendations and necessary training initiatives to effectively integrate AI and design thinking into the entrepreneurial processes of new age entrepreneurs in Thailand. These strategic directions aim to equip them with the requisite skills to navigate evolving challenges within the business sector, thus preparing them for successful entrepreneurial endeavors in increasingly digital market environments.http://www.sciencedirect.com/science/article/pii/S2667096824000909AI competencyDesign thinking skillsInnovative entrepreneurial competencyNew age entrepreneursStrategic intelligence
spellingShingle Narinthon Imjai
Chawapong Nui-Suk
Berto Usman
Phiphop Somwethee
Somnuk Aujirapongpan
The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand
International Journal of Information Management Data Insights
AI competency
Design thinking skills
Innovative entrepreneurial competency
New age entrepreneurs
Strategic intelligence
title The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand
title_full The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand
title_fullStr The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand
title_full_unstemmed The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand
title_short The influence of AI competency and design thinking skills on innovative entrepreneurial competency: The role of strategic intelligence amongst new age entrepreneurs in Thailand
title_sort influence of ai competency and design thinking skills on innovative entrepreneurial competency the role of strategic intelligence amongst new age entrepreneurs in thailand
topic AI competency
Design thinking skills
Innovative entrepreneurial competency
New age entrepreneurs
Strategic intelligence
url http://www.sciencedirect.com/science/article/pii/S2667096824000909
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