Revolutionizing market surveillance: customer relationship management with machine learning
In the telecommunications industry, predicting customer churn is essential for retaining clients and sustaining profitability. Traditional CRM systems often fall short due to their static models, limiting responsiveness to evolving customer behaviors. To address these gaps, we developed the SmartSur...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
PeerJ Inc.
2024-12-01
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| Series: | PeerJ Computer Science |
| Subjects: | |
| Online Access: | https://peerj.com/articles/cs-2583.pdf |
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