Modelling the Dimensions of a Competitive Intelligence – Based Corporate Culture Using the Digital Memory BRAIN 7
In the context of a dynamic business environment, leading software companies are focusing their strategies on a market-driven approach, exploiting the opportunities provided by competitive intelligence mechanisms, in order to continuously monitor the competitive landscape. Being aware of the lack of...
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| Main Author: | Blandine VANDERLINDEN |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Editura ASE
2012-07-01
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| Series: | Revista de Management Comparat International |
| Subjects: | |
| Online Access: | https://www.rmci.ase.ro/no13vol3/02.pdf |
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