Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks
This article is devoted to outlining a theory of graphic/written communication in the frame of a visual communication paradigm in Leonardo da Vinci's notebooks. He practiced a continuous integration between different tools of expression and described a printing technique that was able to preser...
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Language: | English |
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Associazione Ocula
2024-06-01
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Series: | Ocula |
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Online Access: | https://www.ocula.it/files/OCULA-30-ROMEI-Leonardo-as-a-visual-communication-theorist-principles-of-writt |
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author | Leonardo Romei |
author_facet | Leonardo Romei |
author_sort | Leonardo Romei |
collection | DOAJ |
description | This article is devoted to outlining a theory of graphic/written communication in the frame of a visual communication paradigm in Leonardo da Vinci's notebooks. He practiced a continuous integration between different tools of expression and described a printing technique that was able to preserve this complexity. His notes on the relationship between words and images are few, especially when compared with the notes on differences between them. However, with a patient approach, systematizing previous works and thanks to new examples and lexical clarification, it is possible to outline a structured vision that allows us to put Leonardo in the conceptual equipment of any theorist of communication. |
format | Article |
id | doaj-art-ada1fb5134f84f60936f2870b669ba4f |
institution | Kabale University |
issn | 1724-7810 |
language | English |
publishDate | 2024-06-01 |
publisher | Associazione Ocula |
record_format | Article |
series | Ocula |
spelling | doaj-art-ada1fb5134f84f60936f2870b669ba4f2025-01-13T09:36:47ZengAssociazione OculaOcula1724-78102024-06-0125110.57576/ocula2024-4Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's NotebooksLeonardo Romei0Leonardo Romei Libero ricercatoreThis article is devoted to outlining a theory of graphic/written communication in the frame of a visual communication paradigm in Leonardo da Vinci's notebooks. He practiced a continuous integration between different tools of expression and described a printing technique that was able to preserve this complexity. His notes on the relationship between words and images are few, especially when compared with the notes on differences between them. However, with a patient approach, systematizing previous works and thanks to new examples and lexical clarification, it is possible to outline a structured vision that allows us to put Leonardo in the conceptual equipment of any theorist of communication.https://www.ocula.it/files/OCULA-30-ROMEI-Leonardo-as-a-visual-communication-theorist-principles-of-writtleonardo's notebooksleonardo's communication theoryword image integrationprinting techniquesparagone |
spellingShingle | Leonardo Romei Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks Ocula leonardo's notebooks leonardo's communication theory word image integration printing techniques paragone |
title | Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks |
title_full | Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks |
title_fullStr | Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks |
title_full_unstemmed | Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks |
title_short | Leonardo as a visual communication theorist. Principles of written/graphic/visual communication in Leonardo da Vinci's Notebooks |
title_sort | leonardo as a visual communication theorist principles of written graphic visual communication in leonardo da vinci s notebooks |
topic | leonardo's notebooks leonardo's communication theory word image integration printing techniques paragone |
url | https://www.ocula.it/files/OCULA-30-ROMEI-Leonardo-as-a-visual-communication-theorist-principles-of-writt |
work_keys_str_mv | AT leonardoromei leonardoasavisualcommunicationtheoristprinciplesofwrittengraphicvisualcommunicationinleonardodavincisnotebooks |