Tourists’ Weather Perceptions and Weather Related Behavior. A Qualitative Pilot Study with Holiday Tourists to Martinique
This study explores weather perceptions, evaluations and behavior of holiday-tourists to the French Caribbean island of La Martinique. Herein, the importance of selected weather parameters for a ‘typical’ summer holiday, for the choice that was made in coming to Martinique and for planned activities...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Université des Antilles
2011-08-01
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| Series: | Études Caribéennes |
| Subjects: | |
| Online Access: | https://journals.openedition.org/etudescaribeennes/5323 |
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| Summary: | This study explores weather perceptions, evaluations and behavior of holiday-tourists to the French Caribbean island of La Martinique. Herein, the importance of selected weather parameters for a ‘typical’ summer holiday, for the choice that was made in coming to Martinique and for planned activities is examined. 32 snapshot interviews were held in two brief time periods within a month. Results illustrated slight differences in climate preferences for respondents depending whether they come from a cold or from a warm climate country, that activity patterns seemed overall little influenced by changing weather conditions and that the experienced weather, which was marked by heavy rains in the first data collection period and by changeable weather in the second, appeared to take only a limited impact on return intentions. Albeit the limited possibility of a pilot study to produce valid and reliable findings, variables and factors which are critical to consider when examining weather perceptions and behaviors have been pointed out and presented in a conceptual model for further research. |
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| ISSN: | 1779-0980 1961-859X |