'Plain and Old'
This article answers a simple question: Who or what pulled the rug from underneath the demand for Dutch paintings in the second half of the seventeenth century? Previous explanations – diminished purchasing power, overproduction, depleted social distinction potential, budget and space constraints –...
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| Format: | Article |
| Language: | English |
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openjournals.nl
2024-12-01
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| Series: | Tijdschrift voor Sociale en Economische Geschiedenis |
| Subjects: | |
| Online Access: | https://tseg.nl/article/view/18699 |
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| Summary: | This article answers a simple question: Who or what pulled the rug from underneath the demand for Dutch paintings in the second half of the seventeenth century? Previous explanations – diminished purchasing power, overproduction, depleted social distinction potential, budget and space constraints – are tested with a unique database of Amsterdam probate inventories but found insufficient. Following scholars like Jan de Vries and Bruno Blondé, I maintain that the downfall of the painting in Dutch interiors is best explained within the framework of the consumer revolution, on which this case study offers a fresh perspective by arguing that the ascent of fashion gave rise to a consumer version of creative destruction. The modernity of Holland’s burgeoning consumer society was borne out of the fact that Dutch burghers simply lost interest.
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| ISSN: | 1572-1701 2468-9068 |