Multiple-agent promotion in a grocery store: effects of modality and variability of agents on customer memory
The use of social robots for product advertising is becoming prevalent. Previous studies have demonstrated that social robots can positively impact ad hoc sales recommendations. However, the essential question of “how effectively customers remember the advertised content” remains unexplored. To addr...
Saved in:
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2024-12-01
|
| Series: | Frontiers in Robotics and AI |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/frobt.2024.1397230/full |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Be the first to leave a comment!