Competitive advantage of micro and small enterprises: a predictive analysis

Competitive advantage of micro and small enterprises: a predictive analysis

Purpose: This study examined how strongly internal management components such as operations, marketing and managerial satisfaction explain the competitive advantage of micro and small enterprises (MSEs). The guiding question was: which internal factors most accurately predict their competitive perfo...

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Bibliographic Details
Main Authors: Ernesto Geovani Figueroa-González, María Brenda González-Herrera, Rosalío Tortolero-Portugal, Jesús Guillermo Sotelo-Asef
Format: Article
Language:English
Published: Universidad de Concepción 2025-07-01
Series:RAN
Subjects:
competitive advantage
systems theory
crisp-dm
ridge
lasso
Online Access:https://revistas.udec.cl/index.php/ran/article/view/20245
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