Enthousiasme et désenchantement
Unlike the literature that focuses on the use politicians make of digital technology, this study adopts the perspective of the citizens targeted by their campaigns. It examines their expectations and their assessment of the digital campaigns led by Québec’s political parties in the run‑up to the pro...
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| Main Authors: | , |
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| Format: | Article |
| Language: | fra |
| Published: |
Université Laval
2019-07-01
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| Series: | Communication |
| Subjects: | |
| Online Access: | https://journals.openedition.org/communication/10650 |
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| _version_ | 1846132565988081664 |
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| author | Mireille Lalancette Frédérick Bastien |
| author_facet | Mireille Lalancette Frédérick Bastien |
| author_sort | Mireille Lalancette |
| collection | DOAJ |
| description | Unlike the literature that focuses on the use politicians make of digital technology, this study adopts the perspective of the citizens targeted by their campaigns. It examines their expectations and their assessment of the digital campaigns led by Québec’s political parties in the run‑up to the province’s 2012 election. The study combines the results of an online survey with a qualitative analysis of focus groups. The results point to the existence of a predominantly informational motivation and a disillusionment on the part of citizens regarding the use parties and candidates make of digital technologies, particularly the lack of dialogue and authenticity. |
| format | Article |
| id | doaj-art-a4eee2a953264c8c89de40c69c9c99f8 |
| institution | Kabale University |
| issn | 1189-3788 1920-7344 |
| language | fra |
| publishDate | 2019-07-01 |
| publisher | Université Laval |
| record_format | Article |
| series | Communication |
| spelling | doaj-art-a4eee2a953264c8c89de40c69c9c99f82024-12-09T14:46:36ZfraUniversité LavalCommunication1189-37881920-73442019-07-0136210.4000/communication.10650Enthousiasme et désenchantementMireille LalancetteFrédérick BastienUnlike the literature that focuses on the use politicians make of digital technology, this study adopts the perspective of the citizens targeted by their campaigns. It examines their expectations and their assessment of the digital campaigns led by Québec’s political parties in the run‑up to the province’s 2012 election. The study combines the results of an online survey with a qualitative analysis of focus groups. The results point to the existence of a predominantly informational motivation and a disillusionment on the part of citizens regarding the use parties and candidates make of digital technologies, particularly the lack of dialogue and authenticity.https://journals.openedition.org/communication/10650Quebecpolitical partiespolitical campaignsdigital technologycitizens |
| spellingShingle | Mireille Lalancette Frédérick Bastien Enthousiasme et désenchantement Communication Quebec political parties political campaigns digital technology citizens |
| title | Enthousiasme et désenchantement |
| title_full | Enthousiasme et désenchantement |
| title_fullStr | Enthousiasme et désenchantement |
| title_full_unstemmed | Enthousiasme et désenchantement |
| title_short | Enthousiasme et désenchantement |
| title_sort | enthousiasme et desenchantement |
| topic | Quebec political parties political campaigns digital technology citizens |
| url | https://journals.openedition.org/communication/10650 |
| work_keys_str_mv | AT mireillelalancette enthousiasmeetdesenchantement AT frederickbastien enthousiasmeetdesenchantement |