The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy

This research aims to analyse health content creation on social media to attract public interest in health literacy. Because social media is considered a medium of entertainment, health education is a medical approach. The method used in this research is qualitative, and data collection is a review...

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Main Author: Mohammad Ali
Format: Article
Language:Indonesian
Published: BPJS Kesehatan 2024-12-01
Series:Jurnal Jaminan Kesehatan Nasional
Subjects:
Online Access:https://jurnal-jkn.bpjs-kesehatan.go.id/index.php/jjkn/article/view/217
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author Mohammad Ali
author_facet Mohammad Ali
author_sort Mohammad Ali
collection DOAJ
description This research aims to analyse health content creation on social media to attract public interest in health literacy. Because social media is considered a medium of entertainment, health education is a medical approach. The method used in this research is qualitative, and data collection is a review of journals, books, and other relevant sources for this research. The data analysis is done by reviewing each data source and analysing the correlation with the research. The results showed that creating health content on social media is an effort to attract public interest in health literacy because social media is a medium of entertainment in interacting and sharing information. People are interested in getting information from social media due to the creation of exciting content such as YouTube, x / Twitter, TikTok, Instagram, and other media. The efforts to create health content on social media are because social media has good effectiveness and can be used as a medium for promotion and health education. In addition, communication is part of the success of health policy. It is appropriate for every individual to pay attention to health factors as primary needs in their lives.
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institution Kabale University
issn 2798-7183
2798-6705
language Indonesian
publishDate 2024-12-01
publisher BPJS Kesehatan
record_format Article
series Jurnal Jaminan Kesehatan Nasional
spelling doaj-art-a05ffe4125764bed8cfad8ff0d9c79f42024-12-30T12:26:50ZindBPJS KesehatanJurnal Jaminan Kesehatan Nasional2798-71832798-67052024-12-014212213210.53756/jjkn.v4i2.217217The Creation of Health Content on Social Media to Attract Public Interest in Health LiteracyMohammad Ali0a:1:{s:5:"en_US";s:23:"Universitas Gadjah Mada";}This research aims to analyse health content creation on social media to attract public interest in health literacy. Because social media is considered a medium of entertainment, health education is a medical approach. The method used in this research is qualitative, and data collection is a review of journals, books, and other relevant sources for this research. The data analysis is done by reviewing each data source and analysing the correlation with the research. The results showed that creating health content on social media is an effort to attract public interest in health literacy because social media is a medium of entertainment in interacting and sharing information. People are interested in getting information from social media due to the creation of exciting content such as YouTube, x / Twitter, TikTok, Instagram, and other media. The efforts to create health content on social media are because social media has good effectiveness and can be used as a medium for promotion and health education. In addition, communication is part of the success of health policy. It is appropriate for every individual to pay attention to health factors as primary needs in their lives.https://jurnal-jkn.bpjs-kesehatan.go.id/index.php/jjkn/article/view/217social mediahealth literacy and health policy
spellingShingle Mohammad Ali
The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy
Jurnal Jaminan Kesehatan Nasional
social media
health literacy and health policy
title The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy
title_full The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy
title_fullStr The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy
title_full_unstemmed The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy
title_short The Creation of Health Content on Social Media to Attract Public Interest in Health Literacy
title_sort creation of health content on social media to attract public interest in health literacy
topic social media
health literacy and health policy
url https://jurnal-jkn.bpjs-kesehatan.go.id/index.php/jjkn/article/view/217
work_keys_str_mv AT mohammadali thecreationofhealthcontentonsocialmediatoattractpublicinterestinhealthliteracy
AT mohammadali creationofhealthcontentonsocialmediatoattractpublicinterestinhealthliteracy