Heritage and Hospitality: A Tourist Loyalty Model in a Historic Hotel of Inna Group Bali
Bali's tourism sector is facing increasing competition, underscoring the need for empirical insights into tourist loyalty within heritage accommodations to support sustainability and cultural preservation. This study explores the influence of brand attributes and travel motivation on tourist lo...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Udayana
2025-08-01
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| Series: | Jurnal Kajian Bali (Journal of Bali Studies) |
| Subjects: | |
| Online Access: | https://ejournal1.unud.ac.id/index.php/kajianbali/article/view/1282 |
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