Impact of corporate donations to combat Covid-19 on the market value of donor companies: an analysis from the perspective of legitimacy theory
Purpose: The objective of the study is to verify the impact of corporate donations aimed at combating Covid-19 on the market value of the involved companies. Methodology: We employ the event study methodology, examining the returns of company shares on the dates when corporate donations were ann...
Saved in:
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Federal do Rio Grande do Norte
2025-01-01
|
| Series: | Revista Ambiente Contábil |
| Subjects: | |
| Online Access: | https://periodicos.ufrn.br/ambiente/article/view/38658 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|