The Influence of Political Gimmicks as a Campaign Strategy in the Society 5.0 Era on New Voters in Semarang City

The digital era has significantly transformed political interactions, particularly through social media as a communication platform. Political gimmicks have become a new trend in campaign communication, especially to attract first-time voters in the Society 5.0 era. This research aims to identify it...

Full description

Saved in:
Bibliographic Details
Main Authors: Alvi Lutviah Amini, Chandra Sivano, Elang Samudra, Charist Marvell Geraldo, Ray Fazle Rahman, Eni Rahmawati
Format: Article
Language:English
Published: Universitas Negeri Semarang 2025-01-01
Series:Forum Ilmu Sosial
Subjects:
Online Access:https://journal.unnes.ac.id/journals/FIS/article/view/17961
Tags: Add Tag
No Tags, Be the first to tag this record!