Assessment of the Brand Attitudes of Taekwondo Coaches and Referees

The objective of this study is to examine and interpret the brand attitudes of the coaches and referees who take part in contests actively in our country and were included in the 2017 season activity schedule of Turkish Taekwondo Federation and who attended the Coaches and Referees Improvement Semin...

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Main Authors: Yusuf Barsbuğa, Tuncay Sarıipek, İbrahim Bülent Fişekçioğlu
Format: Article
Language:English
Published: Selcuk University Press 2018-04-01
Series:Türk Spor ve Egzersiz Dergisi
Subjects:
Online Access:https://dergipark.org.tr/tr/download/article-file/468452
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author Yusuf Barsbuğa
Tuncay Sarıipek
İbrahim Bülent Fişekçioğlu
author_facet Yusuf Barsbuğa
Tuncay Sarıipek
İbrahim Bülent Fişekçioğlu
author_sort Yusuf Barsbuğa
collection DOAJ
description The objective of this study is to examine and interpret the brand attitudes of the coaches and referees who take part in contests actively in our country and were included in the 2017 season activity schedule of Turkish Taekwondo Federation and who attended the Coaches and Referees Improvement Seminar held in Antalya on December 11-19, 2017. The study group consists of 346 coaches and referees who took part in the mentioned improvement seminar in the 2017 season. In the study conducted on the basis of the survey model, Brand Attitude Questionnaire developed by Polat (2007) was used. In the evaluation of the data and in finding the calculated values, SPSS 16,0 statistics package program was used. Data were summarized by providing the percentages, averages, and standard deviations. As the data were distributed normally, an independent group t test was used for the double group comparisons and One-way Variance Analysis (ANOVA) was used for the multiple group comparisons. Upon the conclusion of the ANOVA study, Tukey HSD multiple comparison test was used to determine the source of the significant differences. In the scope of this study, the scale reliability coefficient was calculated as 0.89. In the study, the significance level was taken as 0.05 In conclusion of the study, and upon the scrutiny of the Brand Attitude Questionnaire point averages of the referees and coaches participating in the study as per the variables of gender, economic level, and sportive experience period, no statistically significant level of differentiation was observed in all the subcategories, while statistically significant differences were found in some subcategories according to the variables of age and marital status.
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spelling doaj-art-7e938fc5a21945afb34007a39f02a3bb2025-01-03T01:24:28ZengSelcuk University PressTürk Spor ve Egzersiz Dergisi2147-56522018-04-01201384310.15314/tsed.421154154Assessment of the Brand Attitudes of Taekwondo Coaches and RefereesYusuf Barsbuğa0Tuncay Sarıipek1İbrahim Bülent Fişekçioğlu2Selçuk University, Faculty of Sport Sciences, KonyaSelçuk University, Faculty of Sport Sciences, KonyaSelçuk University, Faculty of Sport Sciences, KonyaThe objective of this study is to examine and interpret the brand attitudes of the coaches and referees who take part in contests actively in our country and were included in the 2017 season activity schedule of Turkish Taekwondo Federation and who attended the Coaches and Referees Improvement Seminar held in Antalya on December 11-19, 2017. The study group consists of 346 coaches and referees who took part in the mentioned improvement seminar in the 2017 season. In the study conducted on the basis of the survey model, Brand Attitude Questionnaire developed by Polat (2007) was used. In the evaluation of the data and in finding the calculated values, SPSS 16,0 statistics package program was used. Data were summarized by providing the percentages, averages, and standard deviations. As the data were distributed normally, an independent group t test was used for the double group comparisons and One-way Variance Analysis (ANOVA) was used for the multiple group comparisons. Upon the conclusion of the ANOVA study, Tukey HSD multiple comparison test was used to determine the source of the significant differences. In the scope of this study, the scale reliability coefficient was calculated as 0.89. In the study, the significance level was taken as 0.05 In conclusion of the study, and upon the scrutiny of the Brand Attitude Questionnaire point averages of the referees and coaches participating in the study as per the variables of gender, economic level, and sportive experience period, no statistically significant level of differentiation was observed in all the subcategories, while statistically significant differences were found in some subcategories according to the variables of age and marital status.https://dergipark.org.tr/tr/download/article-file/468452brand attitudetaekwondocoachreferee
spellingShingle Yusuf Barsbuğa
Tuncay Sarıipek
İbrahim Bülent Fişekçioğlu
Assessment of the Brand Attitudes of Taekwondo Coaches and Referees
Türk Spor ve Egzersiz Dergisi
brand attitude
taekwondo
coach
referee
title Assessment of the Brand Attitudes of Taekwondo Coaches and Referees
title_full Assessment of the Brand Attitudes of Taekwondo Coaches and Referees
title_fullStr Assessment of the Brand Attitudes of Taekwondo Coaches and Referees
title_full_unstemmed Assessment of the Brand Attitudes of Taekwondo Coaches and Referees
title_short Assessment of the Brand Attitudes of Taekwondo Coaches and Referees
title_sort assessment of the brand attitudes of taekwondo coaches and referees
topic brand attitude
taekwondo
coach
referee
url https://dergipark.org.tr/tr/download/article-file/468452
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AT tuncaysarıipek assessmentofthebrandattitudesoftaekwondocoachesandreferees
AT ibrahimbulentfisekcioglu assessmentofthebrandattitudesoftaekwondocoachesandreferees