« Votre entreprise plus nette sur le Net »
The author looks at online reputation, in particular that of organizations. A corpus of definitions, measurement indicators, and practical advice is analyzed to find where users, technology and ideology fit into a web advisor's discourse regarding an organization’s . According to the author, e-...
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| Main Author: | |
|---|---|
| Format: | Article |
| Language: | fra |
| Published: |
Université Laval
2016-02-01
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| Series: | Communication |
| Subjects: | |
| Online Access: | https://journals.openedition.org/communication/6060 |
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| _version_ | 1846132550658949120 |
|---|---|
| author | Camille Alloing |
| author_facet | Camille Alloing |
| author_sort | Camille Alloing |
| collection | DOAJ |
| description | The author looks at online reputation, in particular that of organizations. A corpus of definitions, measurement indicators, and practical advice is analyzed to find where users, technology and ideology fit into a web advisor's discourse regarding an organization’s . According to the author, e-reputation advisors construct the audience for organizations more than they reveal it, thus producing whose opinions then determine what actions organizations will take. |
| format | Article |
| id | doaj-art-7e6c310d13ac4b718f3ea4d162cb1cd4 |
| institution | Kabale University |
| issn | 1189-3788 1920-7344 |
| language | fra |
| publishDate | 2016-02-01 |
| publisher | Université Laval |
| record_format | Article |
| series | Communication |
| spelling | doaj-art-7e6c310d13ac4b718f3ea4d162cb1cd42024-12-09T14:47:20ZfraUniversité LavalCommunication1189-37881920-73442016-02-0133210.4000/communication.6060« Votre entreprise plus nette sur le Net »Camille AlloingThe author looks at online reputation, in particular that of organizations. A corpus of definitions, measurement indicators, and practical advice is analyzed to find where users, technology and ideology fit into a web advisor's discourse regarding an organization’s . According to the author, e-reputation advisors construct the audience for organizations more than they reveal it, thus producing whose opinions then determine what actions organizations will take.https://journals.openedition.org/communication/6060discoursee-reputationorganisationweb counselorusage |
| spellingShingle | Camille Alloing « Votre entreprise plus nette sur le Net » Communication discourse e-reputation organisation web counselor usage |
| title | « Votre entreprise plus nette sur le Net » |
| title_full | « Votre entreprise plus nette sur le Net » |
| title_fullStr | « Votre entreprise plus nette sur le Net » |
| title_full_unstemmed | « Votre entreprise plus nette sur le Net » |
| title_short | « Votre entreprise plus nette sur le Net » |
| title_sort | votre entreprise plus nette sur le net |
| topic | discourse e-reputation organisation web counselor usage |
| url | https://journals.openedition.org/communication/6060 |
| work_keys_str_mv | AT camillealloing votreentrepriseplusnettesurlenet |