The Impact of Big Data on SME Performance: A Systematic Review

Big Data (BD) has emerged as a pivotal tool for small and medium-sized enterprises (SMEs), offering substantial benefits in enhancing business performance and growth. This review investigates the impact of BD on SMEs, specifically focusing on business improvement, economic performance, and revenue g...

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Main Authors: Mpho Kgakatsi, Onthatile P. Galeboe, Kopo K. Molelekwa, Bonginkosi A. Thango
Format: Article
Language:English
Published: MDPI AG 2024-11-01
Series:Businesses
Subjects:
Online Access:https://www.mdpi.com/2673-7116/4/4/38
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author Mpho Kgakatsi
Onthatile P. Galeboe
Kopo K. Molelekwa
Bonginkosi A. Thango
author_facet Mpho Kgakatsi
Onthatile P. Galeboe
Kopo K. Molelekwa
Bonginkosi A. Thango
author_sort Mpho Kgakatsi
collection DOAJ
description Big Data (BD) has emerged as a pivotal tool for small and medium-sized enterprises (SMEs), offering substantial benefits in enhancing business performance and growth. This review investigates the impact of BD on SMEs, specifically focusing on business improvement, economic performance, and revenue growth. The objective of this systematic review is to evaluate the drivers and barriers of BD adoption in SMEs and assess its overall impact on operational efficiency and business outcomes. A comprehensive systematic review of 93 research papers published between 2014 and 2024 was conducted using the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) framework. The methodology included detailed analysis of research approaches, addressing biases and gaps in the literature. BD adoption in SMEs led to significant improvements in operational efficiency, revenue generation, and competitiveness. However, the studies reveal persistent challenges, such as limited financial resources and technical expertise. The review identified a reporting bias, with 47% of studies using quantitative methods, 28% employing case studies, and mixed-method and qualitative studies underrepresented (22% and 17%, respectively). This imbalance highlights a potential overreliance on quantitative approaches, which may limit the depth of insights gained. While BD offers considerable potential for driving innovation and enhancing competitiveness in SMEs, addressing the current methodological biases and resource-related barriers is crucial to fully harness its benefits. Future research should focus on diverse approaches to provide a holistic understanding of BD’s impact on SMEs.
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spelling doaj-art-7e23808f9b584c9f843d9b9d755daa2e2024-12-27T14:16:16ZengMDPI AGBusinesses2673-71162024-11-014463269510.3390/businesses4040038The Impact of Big Data on SME Performance: A Systematic ReviewMpho Kgakatsi0Onthatile P. Galeboe1Kopo K. Molelekwa2Bonginkosi A. Thango3Department of Electrical and Electronic Engineering Technology, University of Johannesburg, Johannesburg 2092, South AfricaDepartment of Electrical and Electronic Engineering Technology, University of Johannesburg, Johannesburg 2092, South AfricaDepartment of Electrical and Electronic Engineering Technology, University of Johannesburg, Johannesburg 2092, South AfricaDepartment of Electrical and Electronic Engineering Technology, University of Johannesburg, Johannesburg 2092, South AfricaBig Data (BD) has emerged as a pivotal tool for small and medium-sized enterprises (SMEs), offering substantial benefits in enhancing business performance and growth. This review investigates the impact of BD on SMEs, specifically focusing on business improvement, economic performance, and revenue growth. The objective of this systematic review is to evaluate the drivers and barriers of BD adoption in SMEs and assess its overall impact on operational efficiency and business outcomes. A comprehensive systematic review of 93 research papers published between 2014 and 2024 was conducted using the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) framework. The methodology included detailed analysis of research approaches, addressing biases and gaps in the literature. BD adoption in SMEs led to significant improvements in operational efficiency, revenue generation, and competitiveness. However, the studies reveal persistent challenges, such as limited financial resources and technical expertise. The review identified a reporting bias, with 47% of studies using quantitative methods, 28% employing case studies, and mixed-method and qualitative studies underrepresented (22% and 17%, respectively). This imbalance highlights a potential overreliance on quantitative approaches, which may limit the depth of insights gained. While BD offers considerable potential for driving innovation and enhancing competitiveness in SMEs, addressing the current methodological biases and resource-related barriers is crucial to fully harness its benefits. Future research should focus on diverse approaches to provide a holistic understanding of BD’s impact on SMEs.https://www.mdpi.com/2673-7116/4/4/38Big Datasmall and medium-sized enterprises (SMEs)business performanceeconomic growthdata-driven innovationsystematic review
spellingShingle Mpho Kgakatsi
Onthatile P. Galeboe
Kopo K. Molelekwa
Bonginkosi A. Thango
The Impact of Big Data on SME Performance: A Systematic Review
Businesses
Big Data
small and medium-sized enterprises (SMEs)
business performance
economic growth
data-driven innovation
systematic review
title The Impact of Big Data on SME Performance: A Systematic Review
title_full The Impact of Big Data on SME Performance: A Systematic Review
title_fullStr The Impact of Big Data on SME Performance: A Systematic Review
title_full_unstemmed The Impact of Big Data on SME Performance: A Systematic Review
title_short The Impact of Big Data on SME Performance: A Systematic Review
title_sort impact of big data on sme performance a systematic review
topic Big Data
small and medium-sized enterprises (SMEs)
business performance
economic growth
data-driven innovation
systematic review
url https://www.mdpi.com/2673-7116/4/4/38
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