Résilience d’un quartier populaire : enjeux d’un community management territorial

In this article, we question the design of the animation of a Facebook page on the theme of sustainable consumption in a popular area. We observe the influence of community management as recommended today on presupposed process of appropriation by the inhabitants, and are looking to understand the c...

Full description

Saved in:
Bibliographic Details
Main Author: Cyril Masselot
Format: Article
Language:English
Published: Université du Québec à Montréal 2017-03-01
Series:Communiquer
Subjects:
Online Access:https://journals.openedition.org/communiquer/2156
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1841543317460877312
author Cyril Masselot
author_facet Cyril Masselot
author_sort Cyril Masselot
collection DOAJ
description In this article, we question the design of the animation of a Facebook page on the theme of sustainable consumption in a popular area. We observe the influence of community management as recommended today on presupposed process of appropriation by the inhabitants, and are looking to understand the communications issues of policy dissemination of community management to these people. The various co-building sessions of community management of this experimental communicative device were recorded and transcribed. The speech analysis methods have been enhanced by the use of software Iramuteq. We then get specific speech patterns that include semantic isotopies: they reveal the need for an ingrown local roots, to resort to theories of change management, to incorporate animation in an innovative complex system, and not to forget the public who are not yet aware of the eco-behaviour. These assessments allow to imagine how to take into account the issues of community management in this specific context.
format Article
id doaj-art-7be5fb00c8d947d98e7f235e5122accc
institution Kabale University
issn 2368-9587
language English
publishDate 2017-03-01
publisher Université du Québec à Montréal
record_format Article
series Communiquer
spelling doaj-art-7be5fb00c8d947d98e7f235e5122accc2025-01-13T13:44:38ZengUniversité du Québec à MontréalCommuniquer2368-95872017-03-0119475710.4000/communiquer.2156Résilience d’un quartier populaire : enjeux d’un community management territorialCyril MasselotIn this article, we question the design of the animation of a Facebook page on the theme of sustainable consumption in a popular area. We observe the influence of community management as recommended today on presupposed process of appropriation by the inhabitants, and are looking to understand the communications issues of policy dissemination of community management to these people. The various co-building sessions of community management of this experimental communicative device were recorded and transcribed. The speech analysis methods have been enhanced by the use of software Iramuteq. We then get specific speech patterns that include semantic isotopies: they reveal the need for an ingrown local roots, to resort to theories of change management, to incorporate animation in an innovative complex system, and not to forget the public who are not yet aware of the eco-behaviour. These assessments allow to imagine how to take into account the issues of community management in this specific context.https://journals.openedition.org/communiquer/2156resiliencesocio-ecological transitionsocial networkdiscourse analysischange management
spellingShingle Cyril Masselot
Résilience d’un quartier populaire : enjeux d’un community management territorial
Communiquer
resilience
socio-ecological transition
social network
discourse analysis
change management
title Résilience d’un quartier populaire : enjeux d’un community management territorial
title_full Résilience d’un quartier populaire : enjeux d’un community management territorial
title_fullStr Résilience d’un quartier populaire : enjeux d’un community management territorial
title_full_unstemmed Résilience d’un quartier populaire : enjeux d’un community management territorial
title_short Résilience d’un quartier populaire : enjeux d’un community management territorial
title_sort resilience d un quartier populaire enjeux d un community management territorial
topic resilience
socio-ecological transition
social network
discourse analysis
change management
url https://journals.openedition.org/communiquer/2156
work_keys_str_mv AT cyrilmasselot resiliencedunquartierpopulaireenjeuxduncommunitymanagementterritorial