Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication

Abstract Online meetings have become increasingly prevalent, especially during the coronavirus disease 2019 pandemic. Although they offer convenience and effectiveness in various contexts, there is a pertinent question about whether they truly replicate the richness of in-person communication. This...

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Main Authors: Ren Sato, Hiroki Sato
Format: Article
Language:English
Published: Nature Portfolio 2025-01-01
Series:Scientific Reports
Subjects:
Online Access:https://doi.org/10.1038/s41598-024-84602-x
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author Ren Sato
Hiroki Sato
author_facet Ren Sato
Hiroki Sato
author_sort Ren Sato
collection DOAJ
description Abstract Online meetings have become increasingly prevalent, especially during the coronavirus disease 2019 pandemic. Although they offer convenience and effectiveness in various contexts, there is a pertinent question about whether they truly replicate the richness of in-person communication. This study delves into the distinctions between online and face-to-face interactions, with a particular focus on the synchronization of brain activity. Previous research has indicated a connection between synchronization and the quality of communication. Therefore, our hypothesis posits that face-to-face interactions lead to greater brain synchronization compared to online interactions, which often lack certain social cues. To investigate this, we conducted a study using functional near-infrared spectroscopy hyperscanning during an eye-contact task involving 28 male participants organized into 14 pairs. We assessed brain signal synchronization using wavelet coherence analysis. After comparing face-to-face and online conditions, our findings revealed significantly higher synchronization in face-to-face scenarios, particularly within the right temporoparietal region. These results align with the outcomes of other hyperscanning studies and suggest that face-to-face communication elicits a higher level of brain synchronization compared with online communication. In the future, this approach holds promise for evaluating the effectiveness of online meeting tools in achieving a more authentic virtual communication experience.
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spelling doaj-art-7bd53f7c59eb486ead501bcade0137092025-01-05T12:15:35ZengNature PortfolioScientific Reports2045-23222025-01-0115111110.1038/s41598-024-84602-xSynchronization of brain activity associated with eye contact: comparison of face-to-face and online communicationRen Sato0Hiroki Sato1Graduate School of Engineering and Science, Shibaura Institute of TechnologyGraduate School of Engineering and Science, Shibaura Institute of TechnologyAbstract Online meetings have become increasingly prevalent, especially during the coronavirus disease 2019 pandemic. Although they offer convenience and effectiveness in various contexts, there is a pertinent question about whether they truly replicate the richness of in-person communication. This study delves into the distinctions between online and face-to-face interactions, with a particular focus on the synchronization of brain activity. Previous research has indicated a connection between synchronization and the quality of communication. Therefore, our hypothesis posits that face-to-face interactions lead to greater brain synchronization compared to online interactions, which often lack certain social cues. To investigate this, we conducted a study using functional near-infrared spectroscopy hyperscanning during an eye-contact task involving 28 male participants organized into 14 pairs. We assessed brain signal synchronization using wavelet coherence analysis. After comparing face-to-face and online conditions, our findings revealed significantly higher synchronization in face-to-face scenarios, particularly within the right temporoparietal region. These results align with the outcomes of other hyperscanning studies and suggest that face-to-face communication elicits a higher level of brain synchronization compared with online communication. In the future, this approach holds promise for evaluating the effectiveness of online meeting tools in achieving a more authentic virtual communication experience.https://doi.org/10.1038/s41598-024-84602-xHyperscanningEye contactFunctional near-infrared spectroscopy (fNIRS)Wavelet coherenceOnline meetingSocial interaction
spellingShingle Ren Sato
Hiroki Sato
Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication
Scientific Reports
Hyperscanning
Eye contact
Functional near-infrared spectroscopy (fNIRS)
Wavelet coherence
Online meeting
Social interaction
title Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication
title_full Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication
title_fullStr Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication
title_full_unstemmed Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication
title_short Synchronization of brain activity associated with eye contact: comparison of face-to-face and online communication
title_sort synchronization of brain activity associated with eye contact comparison of face to face and online communication
topic Hyperscanning
Eye contact
Functional near-infrared spectroscopy (fNIRS)
Wavelet coherence
Online meeting
Social interaction
url https://doi.org/10.1038/s41598-024-84602-x
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