Theoretical and practical aspects of foreign PR activities in the field of sports on the example of NHL
In the article PR-approaches of foreign experts to the popularization of hockey on the example ofNHL are presented. The main directions of PR-activity are presented and the effect of the conducted activities is analyzed.
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| Format: | Article |
| Language: | Russian |
| Published: |
Russian Academy of Entrepreneurship
2020-01-01
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| Series: | Путеводитель предпринимателя |
| Subjects: | |
| Online Access: | https://www.pp-mag.ru/jour/article/view/195 |
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| Summary: | In the article PR-approaches of foreign experts to the popularization of hockey on the example ofNHL are presented. The main directions of PR-activity are presented and the effect of the conducted activities is analyzed. |
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| ISSN: | 2073-9885 2687-136X |