Brand Love Mediates Fashion Innovativeness, Perceived Quality, Value for Money, and Word of Mouth Effects
(1) Fashion innovation continues to develop, so value for money becomes important. Fashion brands that offer high quality products at competitive prices find it easier to attract consumers and win market competition. The revised text is as follows: (2) The formulation of the research problem is to...
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Main Authors: | Ida Bagus Putu Wahyadyatmika, Luh Putu Mahyuni |
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Format: | Article |
Language: | English |
Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2025-01-01
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Series: | Indonesian Interdisciplinary Journal of Sharia Economics |
Subjects: | |
Online Access: | https://www.e-journal.uac.ac.id/index.php/iijse/article/view/5768 |
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