Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah
The purpose of this study was to see modern market development with the Franchise concept and in collaboration with third parties opens a partnership space in the management of Village Business Stores carried out by BUMDes managers. This study aims to analyze the implementation of the business strat...
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| Format: | Article |
| Language: | English |
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Universitas Medan Area
2021-12-01
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| Series: | Perspektif: Jurnal Ilmu-ilmu Sosial |
| Subjects: | |
| Online Access: | http://ojs.uma.ac.id/index.php/perspektif/article/view/5371 |
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| author | Agung Prawijaya R. Hamdani Harahap Erika Revida |
| author_facet | Agung Prawijaya R. Hamdani Harahap Erika Revida |
| author_sort | Agung Prawijaya |
| collection | DOAJ |
| description | The purpose of this study was to see modern market development with the Franchise concept and in collaboration with third parties opens a partnership space in the management of Village Business Stores carried out by BUMDes managers. This study aims to analyze the implementation of the business strategy developed by BUMDes-Mart Berkah Jatimulyo Village, Pegajahan District, Serdang Bedagai Regency, using the business model canvas as a tool to identify existing business models. This research uses descriptive qualitative research methods, data collection techniques by conducting literature studies and research in the field. Data analysis was carried out by collecting data, reducing data, presenting data and drawing conclusions. The results obtained are in the form of a description of the nine elements in the business model consisting of customer segments, value proposition, customer relationships, customer segments, channels, revenue streams, cost structure, key activities, key resources, key partners. This business model will find out the weaknesses and strengths of a business that is being run and to find out what strategies can be implemented in the future. In addition to these aspects, the findings in this study are that there are factors that influence the business model canvas on BUMDes-Mart, namely in terms of market and financial segments. |
| format | Article |
| id | doaj-art-68e4ed6e61ad45ab90766e1397c5d6ec |
| institution | Kabale University |
| issn | 2085-0328 |
| language | English |
| publishDate | 2021-12-01 |
| publisher | Universitas Medan Area |
| record_format | Article |
| series | Perspektif: Jurnal Ilmu-ilmu Sosial |
| spelling | doaj-art-68e4ed6e61ad45ab90766e1397c5d6ec2024-12-02T04:33:15ZengUniversitas Medan AreaPerspektif: Jurnal Ilmu-ilmu Sosial2085-03282021-12-0111116917810.31289/perspektif.v11i1.53713013Strategi Bisnis Business Model Canvas pada Bumdes-Mart BerkahAgung Prawijaya0R. Hamdani Harahap1Erika Revida2Universitas Sumatera UtaraUniversitas Sumatera UtaraUniversitas Sumatera UtaraThe purpose of this study was to see modern market development with the Franchise concept and in collaboration with third parties opens a partnership space in the management of Village Business Stores carried out by BUMDes managers. This study aims to analyze the implementation of the business strategy developed by BUMDes-Mart Berkah Jatimulyo Village, Pegajahan District, Serdang Bedagai Regency, using the business model canvas as a tool to identify existing business models. This research uses descriptive qualitative research methods, data collection techniques by conducting literature studies and research in the field. Data analysis was carried out by collecting data, reducing data, presenting data and drawing conclusions. The results obtained are in the form of a description of the nine elements in the business model consisting of customer segments, value proposition, customer relationships, customer segments, channels, revenue streams, cost structure, key activities, key resources, key partners. This business model will find out the weaknesses and strengths of a business that is being run and to find out what strategies can be implemented in the future. In addition to these aspects, the findings in this study are that there are factors that influence the business model canvas on BUMDes-Mart, namely in terms of market and financial segments.http://ojs.uma.ac.id/index.php/perspektif/article/view/5371bumdes-martcanvas modelbusiness strategy |
| spellingShingle | Agung Prawijaya R. Hamdani Harahap Erika Revida Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah Perspektif: Jurnal Ilmu-ilmu Sosial bumdes-mart canvas model business strategy |
| title | Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah |
| title_full | Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah |
| title_fullStr | Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah |
| title_full_unstemmed | Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah |
| title_short | Strategi Bisnis Business Model Canvas pada Bumdes-Mart Berkah |
| title_sort | strategi bisnis business model canvas pada bumdes mart berkah |
| topic | bumdes-mart canvas model business strategy |
| url | http://ojs.uma.ac.id/index.php/perspektif/article/view/5371 |
| work_keys_str_mv | AT agungprawijaya strategibisnisbusinessmodelcanvaspadabumdesmartberkah AT rhamdaniharahap strategibisnisbusinessmodelcanvaspadabumdesmartberkah AT erikarevida strategibisnisbusinessmodelcanvaspadabumdesmartberkah |