The Moderating Effect of Religiosity on Fashion Uniqueness and Consciousness in Halal Fashion Purchase

The Moderating Effect of Religiosity on Fashion Uniqueness and Consciousness in Halal Fashion Purchase

The Islamic fashion model in Indonesia continues to evolve in line with the increasing Muslim population. However, there is limited research on consumer perceptions and the role of religiosity in the context of halal fashion products. This research aims to investigate the influence of fashion unique...

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Bibliographic Details
Main Authors: Ana Toni Roby Candra Yudha, Nurul Huda, Maksum Maksum, Sherawali Sherawali, Ida Wijayanti
Format: Article
Language:English
Published: Halal Center UIN Sunan Gunung Djati Bandung 2024-08-01
Series:Indonesian Journal of Halal Research
Subjects:
fashion consciousness
fashion uniqueness
halal fashion
moderate effect
religiosity
Online Access:https://journal.uinsgd.ac.id/index.php/ijhar/article/view/34614
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