Sport sponsorship from perspective of great industrial companies’ managers
The objective of this research was to analysis the perspective of great industrial companies’ managers about effective factors on attracting sponsors in professional sport. According to this objective, the statistical population of this study included senior managers of all great industrial companie...
Saved in:
Main Authors: | İman Mırzaeı, Abdolrahman Mehdıpour, Tahereh Azmsha |
---|---|
Format: | Article |
Language: | English |
Published: |
Selcuk University Press
2016-12-01
|
Series: | Türk Spor ve Egzersiz Dergisi |
Subjects: | |
Online Access: | https://dergipark.org.tr/tr/download/article-file/269671 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Analysis of the impact of sports sponsorship by Banco Panamericano: an event study
by: Márcio Mellaci, et al.
Published: (2012-01-01) -
The Communication Objectives of Sport Sponsorships
by: George Angelopulo, et al.
Published: (2022-11-01) -
The relationship between sports sponsorship and corporate image, reputation and intention to buy: TORKU case
by: Abdullah Sencer Temel, et al.
Published: (2017-08-01) -
The interrelationships between football fans’ psychological connection to a team, perception of sponsorship and sponsorship response in the context of new team and new sponsor
by: Kadir Yağız
Published: (2023-10-01) -
The Virtual Meets the Real in Sports World: Is There a Circular Effect Between Traditional Sports and eSports Fan Identification?
by: Andre Ferreira Gavinho Cardoso, et al.
Published: (2023-01-01)