APA (7th ed.) Citation

Butt, A. H., Ahmad, H., Muzaffar, A., Irshad, W., Mumtaz, M. U., & Khan, T. Z. A. WeChat gamification: Mobile payment impact on word of mouth and customer loyalty. Emerald Publishing.

Chicago Style (17th ed.) Citation

Butt, Asad Hassan, Hassan Ahmad, Asif Muzaffar, Waseem Irshad, Muhammad Usman Mumtaz, and Talha Zubair Ahmad Khan. WeChat Gamification: Mobile Payment Impact on Word of Mouth and Customer Loyalty. Emerald Publishing.

MLA (9th ed.) Citation

Butt, Asad Hassan, et al. WeChat Gamification: Mobile Payment Impact on Word of Mouth and Customer Loyalty. Emerald Publishing.