Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia

The development of rural tourism villages has emerged as a significant alternative in transforming subsistence agriculture patterns in rural areas, often characterized by irregular income streams that barely sustain basic needs. The trend of rural tourism village development is observed in many subs...

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Main Author: Muryanti Muryanti
Format: Article
Language:English
Published: Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung 2023-12-01
Series:Society
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Online Access:https://societyfisipubb.id/index.php/society/article/view/594
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author Muryanti Muryanti
author_facet Muryanti Muryanti
author_sort Muryanti Muryanti
collection DOAJ
description The development of rural tourism villages has emerged as a significant alternative in transforming subsistence agriculture patterns in rural areas, often characterized by irregular income streams that barely sustain basic needs. The trend of rural tourism village development is observed in many subsistence farming communities, leveraging the unique potential of natural and cultural resources that can be tapped through village fund utilization. The initiation of rural tourism village development in Ngargoretno Village began with community-driven efforts and a communal spirit to realize the concept of such a village. The village authorities also provided support by allocating village funds and empowerment activities, including training sessions for the youth who play a pivotal role in driving rural tourism village development. This research aims to describe the collaborative efforts between the community and village authorities in realizing rural tourism villages and identify the success factors in rural tourism village development. This research adopts a qualitative approach, with data collection conducted through observations and interviews with key stakeholders from the community and village authorities involved in rural tourism village development. The theoretical foundation of this research lies in empowerment theory, emphasizing the involvement of various stakeholders, including village authorities, educational institutions, and community organizations in rural tourism village development. The findings reveal active community involvement in infrastructure development such as roads, enhancement of tourist attractions through cleaning and painting marble, and the establishment of public facilities such as toilets. Furthermore, partnerships with educational institutions like Universitas Gadjah Mada and the Magelang Tourism Office have enriched tourism packages by introducing additional attractions such as tea plantation tours and religious tourism and promoting local cuisine. The development of rural tourism villages is also expected to increase the income of Ngargoretno Village residents through a rise in tourist visits from outside the village and the creation of new employment opportunities for the younger generation. Optimism persists, fueled by the enthusiastic spirit of village authorities and the community in developing the concept of rural tourism villages.
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spelling doaj-art-5db11e692bb34978b67d51410bb6d44b2024-11-10T06:57:35ZengLaboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka BelitungSociety2338-69322597-48742023-12-0111258960210.33019/society.v11i2.594491Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, IndonesiaMuryanti Muryanti0https://orcid.org/0000-0003-0984-574XSunan Kalijaga State Islamic University YogyakartaThe development of rural tourism villages has emerged as a significant alternative in transforming subsistence agriculture patterns in rural areas, often characterized by irregular income streams that barely sustain basic needs. The trend of rural tourism village development is observed in many subsistence farming communities, leveraging the unique potential of natural and cultural resources that can be tapped through village fund utilization. The initiation of rural tourism village development in Ngargoretno Village began with community-driven efforts and a communal spirit to realize the concept of such a village. The village authorities also provided support by allocating village funds and empowerment activities, including training sessions for the youth who play a pivotal role in driving rural tourism village development. This research aims to describe the collaborative efforts between the community and village authorities in realizing rural tourism villages and identify the success factors in rural tourism village development. This research adopts a qualitative approach, with data collection conducted through observations and interviews with key stakeholders from the community and village authorities involved in rural tourism village development. The theoretical foundation of this research lies in empowerment theory, emphasizing the involvement of various stakeholders, including village authorities, educational institutions, and community organizations in rural tourism village development. The findings reveal active community involvement in infrastructure development such as roads, enhancement of tourist attractions through cleaning and painting marble, and the establishment of public facilities such as toilets. Furthermore, partnerships with educational institutions like Universitas Gadjah Mada and the Magelang Tourism Office have enriched tourism packages by introducing additional attractions such as tea plantation tours and religious tourism and promoting local cuisine. The development of rural tourism villages is also expected to increase the income of Ngargoretno Village residents through a rise in tourist visits from outside the village and the creation of new employment opportunities for the younger generation. Optimism persists, fueled by the enthusiastic spirit of village authorities and the community in developing the concept of rural tourism villages.https://societyfisipubb.id/index.php/society/article/view/594community empowermentdevelopment villagepilot project modeltourism villagevillage fund
spellingShingle Muryanti Muryanti
Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia
Society
community empowerment
development village
pilot project model
tourism village
village fund
title Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia
title_full Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia
title_fullStr Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia
title_full_unstemmed Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia
title_short Challenges and Opportunities in Developing Rural Tourism Villages: A Case Study of Ngargoretno Village, Indonesia
title_sort challenges and opportunities in developing rural tourism villages a case study of ngargoretno village indonesia
topic community empowerment
development village
pilot project model
tourism village
village fund
url https://societyfisipubb.id/index.php/society/article/view/594
work_keys_str_mv AT muryantimuryanti challengesandopportunitiesindevelopingruraltourismvillagesacasestudyofngargoretnovillageindonesia