Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand

This study explores the impact of language barriers on employee-driven innovation (EDI) within the context of a multinational firm’s subsidiary in Thailand. EDI is crucial for organizational innovation and growth, but previous research has focused on its barriers in Western contexts, leaving a gap i...

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Main Authors: Wongsatorn Worakittikul, Thanatphong Mangdindam, Chavis Ketkaew, Phaninee Naruetharadhol
Format: Article
Language:English
Published: Taylor & Francis Group 2025-12-01
Series:Cogent Arts & Humanities
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311983.2025.2451492
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author Wongsatorn Worakittikul
Thanatphong Mangdindam
Chavis Ketkaew
Phaninee Naruetharadhol
author_facet Wongsatorn Worakittikul
Thanatphong Mangdindam
Chavis Ketkaew
Phaninee Naruetharadhol
author_sort Wongsatorn Worakittikul
collection DOAJ
description This study explores the impact of language barriers on employee-driven innovation (EDI) within the context of a multinational firm’s subsidiary in Thailand. EDI is crucial for organizational innovation and growth, but previous research has focused on its barriers in Western contexts, leaving a gap in understanding how it works in non-Western environments, particularly multinational subsidiaries. This research addresses this gap by investigating how language barriers affect innovation in diverse cultural and linguistic settings. Qualitative research used semi-structured interviews with subsidiary employees and managers to understand their experiences. Thematic analysis identified language barriers, communication quality, trust, and perspective polarization themes in the data. This study shows that communication quality is crucial to EDI in multinational subsidiaries. Language barriers must be overcome while building trust and fostering a collaborative environment where employees feel empowered to innovate. A bottom-up communication approach that encourages all employees to share their ideas and experiences works well. Structured reporting systems that allow employees to regularly share their insights and feedback can also help bridge language gaps and prevent valuable ideas from being lost.
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institution Kabale University
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publishDate 2025-12-01
publisher Taylor & Francis Group
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series Cogent Arts & Humanities
spelling doaj-art-5b8782ef769649faa35eacbd59cd5e5b2025-01-13T12:01:33ZengTaylor & Francis GroupCogent Arts & Humanities2331-19832025-12-0112110.1080/23311983.2025.2451492Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in ThailandWongsatorn Worakittikul0Thanatphong Mangdindam1Chavis Ketkaew2Phaninee Naruetharadhol3Department of International Technology and Innovation Management, Khon Kaen University International College, Khon Kaen, ThailandDepartment of Strategic Management, Technological University Dublin, Dublin, IrelandDepartment of International Technology and Innovation Management, Khon Kaen University International College, Khon Kaen, ThailandCenter for Sustainable Innovation and Society, Khon Kaen University International College, Khon Kaen, ThailandThis study explores the impact of language barriers on employee-driven innovation (EDI) within the context of a multinational firm’s subsidiary in Thailand. EDI is crucial for organizational innovation and growth, but previous research has focused on its barriers in Western contexts, leaving a gap in understanding how it works in non-Western environments, particularly multinational subsidiaries. This research addresses this gap by investigating how language barriers affect innovation in diverse cultural and linguistic settings. Qualitative research used semi-structured interviews with subsidiary employees and managers to understand their experiences. Thematic analysis identified language barriers, communication quality, trust, and perspective polarization themes in the data. This study shows that communication quality is crucial to EDI in multinational subsidiaries. Language barriers must be overcome while building trust and fostering a collaborative environment where employees feel empowered to innovate. A bottom-up communication approach that encourages all employees to share their ideas and experiences works well. Structured reporting systems that allow employees to regularly share their insights and feedback can also help bridge language gaps and prevent valuable ideas from being lost.https://www.tandfonline.com/doi/10.1080/23311983.2025.2451492Employee-driven innovation (EDI)language barriersmultinational subsidiariesorganisational innovationWork & Organisational PsychologyOrganisational Communication
spellingShingle Wongsatorn Worakittikul
Thanatphong Mangdindam
Chavis Ketkaew
Phaninee Naruetharadhol
Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand
Cogent Arts & Humanities
Employee-driven innovation (EDI)
language barriers
multinational subsidiaries
organisational innovation
Work & Organisational Psychology
Organisational Communication
title Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand
title_full Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand
title_fullStr Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand
title_full_unstemmed Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand
title_short Breaking barriers: examining the impact of language on employee-driven innovation in European multinational subsidiaries in Thailand
title_sort breaking barriers examining the impact of language on employee driven innovation in european multinational subsidiaries in thailand
topic Employee-driven innovation (EDI)
language barriers
multinational subsidiaries
organisational innovation
Work & Organisational Psychology
Organisational Communication
url https://www.tandfonline.com/doi/10.1080/23311983.2025.2451492
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AT chavisketkaew breakingbarriersexaminingtheimpactoflanguageonemployeedriveninnovationineuropeanmultinationalsubsidiariesinthailand
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