Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève
At the end of the 19th century, the watchmakers of Geneva are confronted to the arrival of products retaking abusively its brands and the name of Geneva. In response, watchmakers, retailers and public actors decided to protect this economic sector. One of the solutions picked up was to identify Gene...
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| Format: | Article |
| Language: | English |
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Université des Antilles
2015-04-01
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| Series: | Études Caribéennes |
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| Online Access: | https://journals.openedition.org/etudescaribeennes/7370 |
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| _version_ | 1846134204422684672 |
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| author | Nadège Sougy |
| author_facet | Nadège Sougy |
| author_sort | Nadège Sougy |
| collection | DOAJ |
| description | At the end of the 19th century, the watchmakers of Geneva are confronted to the arrival of products retaking abusively its brands and the name of Geneva. In response, watchmakers, retailers and public actors decided to protect this economic sector. One of the solutions picked up was to identify Geneva-made watches by certifying their quality. In 1886, the creation of a hallmark of the State and the Republic of Geneva is the first label associating the expertise of a territory with the technical quality of its products. Originally defensive, the hallmark promotes high-quality products characterized by a good invoice, a reliability and their origin, a branding of the luxury of Geneva watches. |
| format | Article |
| id | doaj-art-55e442635bdf469db0968c7dea0418e0 |
| institution | Kabale University |
| issn | 1779-0980 1961-859X |
| language | English |
| publishDate | 2015-04-01 |
| publisher | Université des Antilles |
| record_format | Article |
| series | Études Caribéennes |
| spelling | doaj-art-55e442635bdf469db0968c7dea0418e02024-12-09T13:19:04ZengUniversité des AntillesÉtudes Caribéennes1779-09801961-859X2015-04-013010.4000/etudescaribeennes.7370Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de GenèveNadège SougyAt the end of the 19th century, the watchmakers of Geneva are confronted to the arrival of products retaking abusively its brands and the name of Geneva. In response, watchmakers, retailers and public actors decided to protect this economic sector. One of the solutions picked up was to identify Geneva-made watches by certifying their quality. In 1886, the creation of a hallmark of the State and the Republic of Geneva is the first label associating the expertise of a territory with the technical quality of its products. Originally defensive, the hallmark promotes high-quality products characterized by a good invoice, a reliability and their origin, a branding of the luxury of Geneva watches.https://journals.openedition.org/etudescaribeennes/7370luxurycertificationoriginal labelwatchmaking of Geneva |
| spellingShingle | Nadège Sougy Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève Études Caribéennes luxury certification original label watchmaking of Geneva |
| title | Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève |
| title_full | Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève |
| title_fullStr | Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève |
| title_full_unstemmed | Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève |
| title_short | Le luxe des montres (xixe-xxe siècle) : réputation et identité de l’horlogerie de Genève |
| title_sort | le luxe des montres xixe xxe siecle reputation et identite de l horlogerie de geneve |
| topic | luxury certification original label watchmaking of Geneva |
| url | https://journals.openedition.org/etudescaribeennes/7370 |
| work_keys_str_mv | AT nadegesougy leluxedesmontresxixexxesieclereputationetidentitedelhorlogeriedegeneve |