Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs
In this statement, we questioned the editorial practices and the new expertise in development in the public forum of discussion Booknode.com gathering the users-consumers talking about the digital book. Our cross-disciplinary approach is based on the theoretical setting of the interactionism, by bor...
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Format: | Article |
Language: | English |
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Université du Québec à Montréal
2017-03-01
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Series: | Communiquer |
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Online Access: | https://journals.openedition.org/communiquer/2176 |
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author | Éric Sotto |
author_facet | Éric Sotto |
author_sort | Éric Sotto |
collection | DOAJ |
description | In this statement, we questioned the editorial practices and the new expertise in development in the public forum of discussion Booknode.com gathering the users-consumers talking about the digital book. Our cross-disciplinary approach is based on the theoretical setting of the interactionism, by borrowing the concepts of the daily interactions and verbal interactions analysis, by processing to a qualitative analysis of a digital corpus. We maintain that the forum of users-consumers constitutes a documentary area self-administered and self-regulated by a myriad of amateurs. The expression of an individual opinion translates into a pileup of detailed and commented feedback of consumption experiences. This breeding ground of daily micro-practices meet the co-innovative practices that favors a generation of spontaneous ideas exploitable by a community manager who turns into, in this socio-technical platform, in a discreet and distant facilitator intervening to initiate-urge on the conversation, as a silent and rigorous prospector exploiting the participants’ feedback on their experiences to detect innovative practices. |
format | Article |
id | doaj-art-54fea2bddd0e416e84ce868936ba6efb |
institution | Kabale University |
issn | 2368-9587 |
language | English |
publishDate | 2017-03-01 |
publisher | Université du Québec à Montréal |
record_format | Article |
series | Communiquer |
spelling | doaj-art-54fea2bddd0e416e84ce868936ba6efb2025-01-13T13:44:39ZengUniversité du Québec à MontréalCommuniquer2368-95872017-03-01199111110.4000/communiquer.2176Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateursÉric SottoIn this statement, we questioned the editorial practices and the new expertise in development in the public forum of discussion Booknode.com gathering the users-consumers talking about the digital book. Our cross-disciplinary approach is based on the theoretical setting of the interactionism, by borrowing the concepts of the daily interactions and verbal interactions analysis, by processing to a qualitative analysis of a digital corpus. We maintain that the forum of users-consumers constitutes a documentary area self-administered and self-regulated by a myriad of amateurs. The expression of an individual opinion translates into a pileup of detailed and commented feedback of consumption experiences. This breeding ground of daily micro-practices meet the co-innovative practices that favors a generation of spontaneous ideas exploitable by a community manager who turns into, in this socio-technical platform, in a discreet and distant facilitator intervening to initiate-urge on the conversation, as a silent and rigorous prospector exploiting the participants’ feedback on their experiences to detect innovative practices.https://journals.openedition.org/communiquer/2176discussion forummicro-daily useco-innovationcommunity manager |
spellingShingle | Éric Sotto Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs Communiquer discussion forum micro-daily use co-innovation community manager |
title | Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs |
title_full | Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs |
title_fullStr | Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs |
title_full_unstemmed | Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs |
title_short | Une autre figure du community manager : un prospecteur silencieux et rigoureux. L’exemple d’un forum de lecteurs-consommateurs |
title_sort | une autre figure du community manager un prospecteur silencieux et rigoureux l exemple d un forum de lecteurs consommateurs |
topic | discussion forum micro-daily use co-innovation community manager |
url | https://journals.openedition.org/communiquer/2176 |
work_keys_str_mv | AT ericsotto uneautrefigureducommunitymanagerunprospecteursilencieuxetrigoureuxlexempledunforumdelecteursconsommateurs |