Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles
With the development of intelligent and connected vehicles, over-the-air (OTA) updates empower cars with continuous evolution capabilities, leading to an accelerated penetration rate and steady market share growth. This research endeavors to construct a comprehensive model to understand and predict...
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Format: | Article |
Language: | English |
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SAGE Publishing
2025-01-01
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Series: | Energy Exploration & Exploitation |
Online Access: | https://doi.org/10.1177/01445987241284101 |
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author | Shanshan Wang Asif Khan |
author_facet | Shanshan Wang Asif Khan |
author_sort | Shanshan Wang |
collection | DOAJ |
description | With the development of intelligent and connected vehicles, over-the-air (OTA) updates empower cars with continuous evolution capabilities, leading to an accelerated penetration rate and steady market share growth. This research endeavors to construct a comprehensive model to understand and predict sustainable consumer intentions to purchase electric vehicles (EVs) and their inclination to pay for OTA updates for EVs. Empirical validation of the model was conducted through partial least squares structural equation modeling (PLS-SEM), using responses from 504 Chinese participants gathered through an online survey. The study demonstrates that instrumental attributes, product innovativeness, and driving experience have indirect effects on the intention to purchase both EVs and OTA updates. This indirect effect is observed through the construct of relationship quality, which includes trust and satisfaction. Moreover, satisfaction and trust are found to have significant and positive associations with purchase intentions for both EVs and OTA updates. This research offers valuable insights for policymakers and marketers seeking to promote EV purchases and OTA updates. It also contributes to the academic implication of intention and behavior in the context of sustainable transportation. |
format | Article |
id | doaj-art-4db94eb4dbdf4be1954d1a1d0b281a05 |
institution | Kabale University |
issn | 0144-5987 2048-4054 |
language | English |
publishDate | 2025-01-01 |
publisher | SAGE Publishing |
record_format | Article |
series | Energy Exploration & Exploitation |
spelling | doaj-art-4db94eb4dbdf4be1954d1a1d0b281a052025-01-15T11:05:36ZengSAGE PublishingEnergy Exploration & Exploitation0144-59872048-40542025-01-014310.1177/01445987241284101Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehiclesShanshan Wang0Asif Khan1 College of Business Administration, , Beijing, China College of Business, , TainanWith the development of intelligent and connected vehicles, over-the-air (OTA) updates empower cars with continuous evolution capabilities, leading to an accelerated penetration rate and steady market share growth. This research endeavors to construct a comprehensive model to understand and predict sustainable consumer intentions to purchase electric vehicles (EVs) and their inclination to pay for OTA updates for EVs. Empirical validation of the model was conducted through partial least squares structural equation modeling (PLS-SEM), using responses from 504 Chinese participants gathered through an online survey. The study demonstrates that instrumental attributes, product innovativeness, and driving experience have indirect effects on the intention to purchase both EVs and OTA updates. This indirect effect is observed through the construct of relationship quality, which includes trust and satisfaction. Moreover, satisfaction and trust are found to have significant and positive associations with purchase intentions for both EVs and OTA updates. This research offers valuable insights for policymakers and marketers seeking to promote EV purchases and OTA updates. It also contributes to the academic implication of intention and behavior in the context of sustainable transportation.https://doi.org/10.1177/01445987241284101 |
spellingShingle | Shanshan Wang Asif Khan Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles Energy Exploration & Exploitation |
title | Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles |
title_full | Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles |
title_fullStr | Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles |
title_full_unstemmed | Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles |
title_short | Exploring the factors driving the sustainable consumer intentions for over-the-air updates in electric vehicles |
title_sort | exploring the factors driving the sustainable consumer intentions for over the air updates in electric vehicles |
url | https://doi.org/10.1177/01445987241284101 |
work_keys_str_mv | AT shanshanwang exploringthefactorsdrivingthesustainableconsumerintentionsforovertheairupdatesinelectricvehicles AT asifkhan exploringthefactorsdrivingthesustainableconsumerintentionsforovertheairupdatesinelectricvehicles |