Analyzing TikTok’s information dissemination and public relations role in global conflicts

This study dives into the impact of TikTok on information dissemination and public opinion during major international conflicts, and it focuses on the platform’s coverage of the Israeli-Palestinian conflict. Through a comprehensive analysis of user-generated content and media coverage, the study eva...

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Main Author: Jing Honghao
Format: Article
Language:English
Published: EDP Sciences 2024-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2024/27/shsconf_icdeba2024_02001.pdf
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author Jing Honghao
author_facet Jing Honghao
author_sort Jing Honghao
collection DOAJ
description This study dives into the impact of TikTok on information dissemination and public opinion during major international conflicts, and it focuses on the platform’s coverage of the Israeli-Palestinian conflict. Through a comprehensive analysis of user-generated content and media coverage, the study evaluates the effectiveness and limitations of TikTok as a news dissemination platform. In addition, this study evaluates TikTok’s current public relations strategies to address data privacy and security issues, especially in the United States, and provides suggestions for improvement. The study identifies trends and differences in content consumption through quantitative methods, including data collection and analysis of TikTok videos and user surveys. The findings highlight TikTok’s unique role in shaping global narratives, the challenges of regulatory scrutiny, and the need for more robust data protection measures. Finally, this study provides constructive suggestions for enhancing TikTok’s data protection policies and improving its public relation efforts, and future development as a global information dissemination platform.
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spelling doaj-art-4d9f81fc397e4f64adc6a241b30e0c3d2024-12-13T10:10:40ZengEDP SciencesSHS Web of Conferences2261-24242024-01-012070200110.1051/shsconf/202420702001shsconf_icdeba2024_02001Analyzing TikTok’s information dissemination and public relations role in global conflictsJing Honghao0School of Professional Study, New York UniversityThis study dives into the impact of TikTok on information dissemination and public opinion during major international conflicts, and it focuses on the platform’s coverage of the Israeli-Palestinian conflict. Through a comprehensive analysis of user-generated content and media coverage, the study evaluates the effectiveness and limitations of TikTok as a news dissemination platform. In addition, this study evaluates TikTok’s current public relations strategies to address data privacy and security issues, especially in the United States, and provides suggestions for improvement. The study identifies trends and differences in content consumption through quantitative methods, including data collection and analysis of TikTok videos and user surveys. The findings highlight TikTok’s unique role in shaping global narratives, the challenges of regulatory scrutiny, and the need for more robust data protection measures. Finally, this study provides constructive suggestions for enhancing TikTok’s data protection policies and improving its public relation efforts, and future development as a global information dissemination platform.https://www.shs-conferences.org/articles/shsconf/pdf/2024/27/shsconf_icdeba2024_02001.pdf
spellingShingle Jing Honghao
Analyzing TikTok’s information dissemination and public relations role in global conflicts
SHS Web of Conferences
title Analyzing TikTok’s information dissemination and public relations role in global conflicts
title_full Analyzing TikTok’s information dissemination and public relations role in global conflicts
title_fullStr Analyzing TikTok’s information dissemination and public relations role in global conflicts
title_full_unstemmed Analyzing TikTok’s information dissemination and public relations role in global conflicts
title_short Analyzing TikTok’s information dissemination and public relations role in global conflicts
title_sort analyzing tiktok s information dissemination and public relations role in global conflicts
url https://www.shs-conferences.org/articles/shsconf/pdf/2024/27/shsconf_icdeba2024_02001.pdf
work_keys_str_mv AT jinghonghao analyzingtiktoksinformationdisseminationandpublicrelationsroleinglobalconflicts