Changing approaches to interactive marketing communications due to the development of 5G technology
The process of changing approaches to interactive marketing communications, due to the development of 5G technology – high-speed data transmission over 5G wireless networks has been reviewed. The main facts about 5G technology have been given, the impact of its introduction on consumer behavior, the...
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Main Author: | L. G. Akhmaeva |
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Format: | Article |
Language: | Russian |
Published: |
State University of Management
2022-01-01
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Series: | Цифровая социология |
Subjects: | |
Online Access: | https://digitalsociology.guu.ru/jour/article/view/111 |
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