Generational persona and entrepreneurial behavior among millennial entrepreneurs: the mediating role of adaptability tendencies
Purpose – The purpose of this study is to examine the relationship between generational persona, adaptability tendencies and entrepreneurial behavior. The paper also aims at testing the mediating role of adaptability tendencies in the relationship between generational persona and entrepreneurial beh...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2024-11-01
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| Series: | Management Matters |
| Subjects: | |
| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/MANM-02-2024-0010/full/pdf |
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