The Monday Afternoon Tree: A Grounded Theory of Slacktivism among Filipino Students in a State University

This grounded theory study explores the emerging worldview of "slacktivism" among Filipino university students, utilizing in-depth interviews and focus group discussions with students active in online activism. Employing Charmaz’s constructivist approach, the research introduces the "...

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Bibliographic Details
Main Authors: Rowell P. Nitafan, Paul Angelo B. Fulleros
Format: Article
Language:English
Published: University of Negros Occidental-Recoletos Graduate School 2024-11-01
Series:Philippine Social Science Journal
Subjects:
Online Access:https://philssj.org/index.php/main/article/view/944
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Summary:This grounded theory study explores the emerging worldview of "slacktivism" among Filipino university students, utilizing in-depth interviews and focus group discussions with students active in online activism. Employing Charmaz’s constructivist approach, the research introduces the "Monday Afternoon Tree" model to illustrate the key components of slacktivism: its roots, blooming, and withering. The study finds that various factors motivate slacktivism, leading to both positive and negative consequences. While slacktivism's impact on politics is often minimal and indirect, it can increase political awareness and participation. Future research should employ a sequential exploratory approach to further understand this complex phenomenon and empirically validate its underlying domains.
ISSN:2672-3107
2704-288X