Analisis SWOT Sebagai Strategi Meningkatkan Daya Saing

This research aims to find out how the SWOT analysis as a strategy to improve competitiveness and obstacles in the Bank of Riau Kepri, Pekanbaru Business Unit. The research method used is quantitative descriptive method. The SWOT analysis used is descriptive analysis methods, SWOT matrix and SWOT di...

Full description

Saved in:
Bibliographic Details
Main Authors: Mashuri Mashuri, Dwi Nurjannah
Format: Article
Language:English
Published: LPPM Institut Syariah Negeri Junjungan (ISNJ) Bengkalis 2020-04-01
Series:Jurnal Perbankan Syariah
Subjects:
Online Access:https://ejournal.stiesyariahbengkalis.ac.id/index.php/jps/article/view/205
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:This research aims to find out how the SWOT analysis as a strategy to improve competitiveness and obstacles in the Bank of Riau Kepri, Pekanbaru Business Unit. The research method used is quantitative descriptive method. The SWOT analysis used is descriptive analysis methods, SWOT matrix and SWOT diagram analysis. Data collection techniques in this study were interviews, questionnaires and literature. The results of this study are the SWOT analysis as a strategy to increase competitiveness needs to be evaluated again so that the formation of good performance from within and from outside the Bank of Riau Kepri, Pekanbaru Sharia Business Unit in advancing these banks throughout Province of Riau and Riau Islands.
ISSN:2721-6241
2721-7094