“Business Concept Proofing 3.0” - A New Model for Validating and Testing Product Ideas in the Digital Environment
This paper introduces a new action-oriented Model for Validating and Testing Product Ideas tailored for the needs of the digital entrepreneurs. The “Business Concept Proofing 3.0” model synthesizes elements from established frameworks such as the Stage-Gate model, Lean Startup methodology, and Desig...
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| Main Author: | Bezhovski Zlatko |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Dunarea de Jos University of Galati
2024-12-01
|
| Series: | Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics |
| Subjects: | |
| Online Access: | http://eia.feaa.ugal.ro/images/eia/2024_3/Bezhovski_Zlatko.pdf |
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