La telenovela brasileña: de gata cenicienta a reina mediática
Analysis of the coverage done by the printed media on "telenovelas" (Latin American soap operas), popular programmes daily released by television networks in Brazil. The results confirm the hypothesis of the social legitimation of this format of the TV fictional genre, early rejected b...
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          | Main Author: | |
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| Format: | Article | 
| Language: | English | 
| Published: | Universidad de Colima
    
        2001-01-01 | 
| Series: | Estudios sobre las Culturas Contemporáneas | 
| Online Access: | http://www.redalyc.org/articulo.oa?id=31601303 | 
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| Summary: | Analysis of the coverage done by the printed media on "telenovelas"
(Latin American soap operas), popular programmes daily released by
television networks in Brazil. The results confirm the hypothesis of the
social legitimation of this format of the TV fictional genre, early rejected
by the cultural elites in the country. Through strategies of agendasetting
the cultural industries gained recognition of the prestige papers
and stimulated the participation of TV fans in the debate of public issues. | 
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| ISSN: | 1405-2210 | 
 
       